The time when telecoms operators could differentiate themselves just by quality of connectivity is over. Telcos need to go head-to-head with online service providers: differentiating themselves and expanding into adjacent markets, such as entertainment and financial services.
By combining connectivity with captivating content in one convenient package, operators will give consumers a compelling end-to-end experience.
How do you get there?
Buy sports rights and/or
establish your own production
unit staffed by people expert
Bundle your established
connectivity package with
online entertainment services
provided through partnership
with brands like Netflix
Buy companies in the entertainment
value chain that own desirable
content, have important expertise,
and/or specialise in new fields.
Build an entertainment portal
that aggregates content from
a wide range of providers. Add
value by providing customers
with an intuitive interface and
Focus on ensuring your connectivity
is sufficiently cheap, fast, reliable,
and responsive to enable customers
to enjoy their preferred entertainment
Discover how you can grow revenue and market share in the
dynamic digital services market. Read the new Oracle Book
“How to Deliver Upon Digital” now.