This document will continue to evolve as existing sections change and new information is added. All updates appear in the following table:
| Date | Feature | Notes |
|---|---|---|
| 09 SEP 2019 | Connect to Multiple Oracle Responsys Accounts | Updated document. Delivered feature in September 2019. |
| 09 SEP 2019 | Updated document. Delivered feature in September 2019. | |
| 03 SEP 2019 | Created initial document. |
This document outlines the features in Oracle Adaptive Intelligent Apps for Customer Experience. Each section includes a brief description of the feature.
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Oracle Adaptive Intelligent Apps for Customer Experience automatically predicts the best-performing combination of send-time and path for each customer. These predictions are based on interaction history, profiles, and content metadata to optimize marketing orchestration for a defined business metric.
Connect to Multiple Oracle Responsys Accounts
Connect to multiple Oracle Responsys accounts if your company has multiple accounts and you want to send prediction requests and sync data from all of these accounts.
Accounts Filter on the Programs Summary Page
Use the Accounts list on the Programs Summary page to filter by an Oracle Responsys account and view all programs associated with that account.
Oracle Adaptive Intelligent Apps for Customer Experience provides guidance for salespeople to increase their win rates with data-driven pipeline management and recommendations for the next best sales action. Salespeople benefit from advanced machine-learning techniques to optimize customer engagement. You must integrate with Oracle Engagement Cloud to use these features.
Simpler Steps to Configure Oracle Engagement Cloud
Use the new Setup and Maintenance task Configure Best Sales Action in Oracle Engagement Cloud to enable recommended actions and complete other configuration steps.
Tailor Recommended Actions to Your Requirements
Use the task Configure Best Sales Action in Oracle Engagement Cloud to disable any recommended actions that you don’t want to display for your salespeople. Update the action and explanation for recommended actions to suit your organization needs.