Cloud Readiness / Oracle Maxymiser Testing and Optimization Cloud
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  1. Update 21D
  1. Revision History
  2. Overview
  3. Maxymiser Testing and Optimization
    1. APIs
        1. Campaign Management API Updates
    2. Data and Privacy
        1. Browser Rules Update
    3. Integrations
        1. Eloqua-Maxymiser Integration
    4. Native App Testing
        1. iOS SDK
        2. Targeting-Only Attributes Support in App Campaigns
    5. User Experience
        1. Keyboard Support Updates
        2. New Navigation Menu

Update 21D

Revision History

This document will continue to evolve as existing sections change and new information is added. All updates appear in the following table:

Date Product Feature Notes
26 OCT 2021     Created initial document.

Overview

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Maxymiser Testing and Optimization

APIs

Campaign Management API Updates

Oracle Maxymiser Campaign Management APIs are updated as follows:

  • New endpoint - Read Campaign Actions for Production
  • New endpoint - Read Campaigns for Production
  • Updated the Read Campaigns and Read Campaign endpoints to return the links to the Campaign and the Campaign Performance Report
  • Updated the Read Campaigns endpoint to return the link to the Campaign Dashboard

Use the API to retrieve details about any of your published Actions. If you use our API to display Maxymiser campaign details in your UI, you can now display a link that will take users directly to a Maxymiser campaign or the Campaign Performance Report.

Data and Privacy

Browser Rules Update

Oracle Maxymiser has updated browser rules to recognize Instagram, Facebook, and Twitter browsers.

If you have included or excluded the following browsers in any live campaigns:

  • Android WebView
  • iOS In-App (was detected as 'Safari' on 'Phone' before release)

then you must update your campaigns to ensure the 'Instagram Mobile App', 'Facebook Mobile App', or 'Twitter Mobile App' browsers are also included or excluded accordingly.

You can now filter by specific social media browsers. Previously, there was no way to include and exclude these newer browsers. As of 21D, we support them individually so you can decide in which of these browsers you would like your campaigns and personalizations to take place, and which ones should be excluded from your campaigns. This gives you greater flexibility in choosing your supported social media browsers.

Integrations

Eloqua-Maxymiser Integration

The Oracle Maxymiser app integrates Oracle Eloqua and Oracle Maxymiser by using Eloqua contact attributes to create personalized experiences in Maxymiser. The app allows you to leverage both Eloqua and Maxymiser to create a connected journey experience spanning email and web site personalization.

Native App Testing

iOS SDK

The Oracle Maxymiser iOS SDK has updated its version numbering format. Our iOS SDK version numbering format is updated from 4 non-negative integers to 3 non-negative integers.

  • Previous version: 1.5.3.29
  • New version: 1.5.4

This change complies with Apple's AppStore requirements.

Targeting-Only Attributes Support in App Campaigns

Oracle Maxymiser has an updated Targeting user interface for the Native App campaign, which enables you to add new Targeting-only attributes. We have increased the Custom Attribute limit to 100 per site by creating availability for an additional 60 targeting attributes.

This change allows you to make app campaigns even more relevant and personalized, thanks to greater flexibility and variability in what customer data can be harnessed in Maxymiser.

User Experience

Keyboard Support Updates

Oracle Maxymiser has added keyboard support for the following areas:

  • Campaign Designer
  • Campaign Performance Report
  • Test Duration Calculator
  • Campaign Insights
  • Audience Insights

The keyboard support updates in Campaign Designer and Reporting helps make these areas of the product more accessible for all Maxymiser users.

New Navigation Menu

Oracle Maxymiser has an updated navigation menu. As part of this change, the Site Switcher, which you can use to toggle between your sites, has moved from within the Site Menu to the branding bar at the top of the page. This change ensures that it is always visible to you.

By making the Site Switcher always visible, you can toggle more quickly between your different sites. The navigation menu changes bring a more consistent experience to users of the Oracle CX products.