This document will continue to evolve as existing sections change and new information is added. All updates appear in the following table:
| Date | Module | Feature | Notes |
|---|---|---|---|
| 14 OCT 2022 | Created initial document. |
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Google Adwords Outbound Connector
You can now deliver segments that contain hashed email personalization attributes to Google Adwords from within Oracle Unity.
Google DV360 for Advertisers Outbound Connector
You can now deliver segments that contain hashed email personalization attributes to Google DV360 for Advertisers from within Oracle Unity.
Google DV360 for Partners Outbound Connector
You can now deliver segments that contain hashed email personalization attributes to Google DV360 for Partners from within Oracle Unity.
You can add a waterfall attribute to your segments to sub-divide them into smaller groups, based on logic you have already defined in other segments. When you activate the segment, we perform a waterfall-based calculation to sort each profile into one of the groups, in the priority order you have defined.
This feature lets you customize the concurrency of a job sequence as needed for your business strategy to maximize output.