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Point of Sale Solutions for Sports and Entertainment

Fans want to enjoy game day their way – Oracle is the POS provider of choice for creating a 360° fan experience. From stadiums and arenas to convention centers and theme parks, we help stadium operators deliver a smarter, safer game day experience.

The Complete Fan Experience Begins Here

Consumers want to be in the driver's seat when it comes to sports and entertainment events. Giving your customers the ability to define their journey, and create offers that improve their experience and your wallet share all comes down to having complete and connected data. Oracle is the trusted partner for stadiums and arenas worldwide to make that connection.

pre-game promotional offers

Reach loyal fans with pre-game promotional offers

The 360° fan experience starts before attendees enter the stadium. With Oracle, you can engage fans and help them navigate game-day all from their personal device including parking recommendations and personal offers on food, beverage and merchandise.

No more waiting in long lines and missing highlight reel moments! Fans looking to skip crowded lines can pre-order from concession stands, place food and drink orders for suites in advance online, and even browse and buy merchandise to be picked up upon arrival.

POS system you can count on

When the stadium is packed, this is the POS system you can count on

Looking to reduce congestion and wait times for concessions? Provide contactless and cashless ordering options for fans to avoid crowds. Our self-service kiosks, mobile payment readers, and other POS hardware accessories allow you to equip your staff and stadium with the technology that helps fans feel safer.

Oracle hardware is purpose-built for stadiums and arenas to withstand heat, spills, and more. Our durable, reliable hardware works in all weather conditions and is built for speed and convenience – rain or shine.

Use real-time data

Use real-time data to move resources where they're needed most

Stay stocked with your most popular concessions with Simphony. Receive real-time alerts when inventory levels start running low, automatically manage vendor orders, and set customized auto restock functions to quickly restock locations. Our stadium POS system brings the power of a full-service restaurant management software to the arena – allowing you to manage all of your front- and back-of-house operations on a single source of truth.

Use real-time data to reallocate staff from slower areas to busier areas and track when stores or employees are approaching overtime rates. Reduce waste and keep vital game day functions running with our streamlined staff management solutions.

SAN FRANCISCO GIANTS
Analytics and Real-Time Data
SAN FRANCISCO GIANTS

The San Francisco Giants and Oracle have enjoyed a strong partnership for more than 15 years. Oracle is the naming rights partner for the Giants’ home, Oracle Park, which has played host to special events during Oracle’s flagship conference, now known as Oracle CloudWorld, over the years.

Read their story
MIAMI MARLINS
Tracking and Reporting
MIAMI MARLINS

From an operational perspective, the Marlins needed better management of the meal program that would deliver greater tracking, reporting and accountability to improve efficiency and reduce costs. Just as importantly, the team wanted a solution that would better serve its hard-working staff – as many as 150 are on hand for any given game.

Read their story
BARCLAYCARD
POS Integrations
BARCLAYCARD

Barclaycard Arena Hamburg improves the spectator experience with Simphony's POS integration capabilities.

INDIAN WELLS TENNIS GARDEN
Speed of Service
INDIAN WELLS TENNIS GARDEN

See how Simphony POS software and Oracle MICROS POS hardware are improving speed of service for Indian Wells Tennis Garden.

Read their story
QUEENSLAND COUNTRY BANK STADIUM
Mobile POS Hardware
QUEENSLAND COUNTRY BANK STADIUM

Simphony Point of Sale systems will be employed to help Queensland Country Bank Stadium provide a top-end fan experience and meet the demand for quick mobile service.

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EUROPA PARK
Guest Experience
EUROPA PARK

With over 19 restaurants and bars across the park, and plans to open up a brand new 650-seat restaurant, Europa Park relies on Simphony to unify the guest experience.

Watch the video (1:17)

Point of Sale Solutions for the Entire Stadium

Point of Sale Solutions for the Entire Stadium

No matter how fans choose to purchase their favorite game day treats, you can make every guest feel like a VIP. Engagement channels like in-seat ordering, grab-n-go ordering, kiosk ordering, and mobile ordering all connect directly to Simphony to automatically grant loyalty points and inform kitchen production. Securely manage every aspect of the fan experience across your entire property from a single solution built on the world's most secure cloud infrastructure.

POS Hardware Purpose-Built for Sports and Entertainment

Mobile POS Tablets

Equip your best concession hawkers with the most reliable mobile POS solution on the market. Our wireless POS tablets allow fans to purchase concessions without cash and without ever having to leave the comfort of their seat.

Wireless POS Terminals

Manage transactions for pop-up concessions and merchandise booths without bulky cabling. Powered by a POS system that syncs directly to the cloud, our wireless terminals are battery operated and built with the same durability as our fixed workstations.

Self-Service Kiosks

Reduce wait times at your busiest concession stands with self-service kiosks. Fans can quickly place concession orders, redeem loyalty rewards, and discover new favorites with targeted up-selling during checkout.

Multi-Channel Kitchen Display Systems

Simphony cloud POS automatically sends all orders to the kitchen and helps staff prioritize order completion based on prep time, order size, and more. Our cloud-enabled KDS systems are built to handle the heat and moisture found in fast-paced kitchen environments.

Deliver Flawless Service Before, During, and After the Event

In-Seat Mobile Ordering

For fans who don't want to miss a second of the action, in-seat mobile ordering makes it easy for fans to browse menus, apply discounts, and pay for their order on their phone.

Digital Menus and Signage

Managing your menu items and prices across multiple concession locations has never been easier. Simply make changes directly in your Simphony admin portal and push your update live in one click.

Grab 'n Go

Equip your stadium with QR code scanning for grab 'n go purchases. Fans can pay directly for popular menu items and pre-packaged snacks on their phone and be back to their seat in minutes.

Contactless and Mobile Payments

Contactless and mobile payment options let fans make purchases with Apple pay, chip readers, loyalty points, and other payment options while reducing contact with staff and other guests.

Retail Store Support

Create personalized promotions and reward fans with loyalty points when they purchase merchandise to support their favorite teams and players.

Event-Based Pricing

Manage your event-based and "cost-plus" strategies to ensure prices stay high enough to cover your expenses, and low enough to keep fans happy.

Gift and Loyalty Programs

Surprise and delight loyal fans with personalized promotions and discounts for use at concession stands, merchandise kiosks, and more. Reward your fans every time they make a purchase.

Online Retail Marketplaces

Extend your savings to your online retail marketplace. Connect customer accounts and loyalty points for purchases made through your online store.

Sports and Entertainment Venues Run on Simphony

Sports and Entertainment Venues Run on Simphony

Simphony Point of Sale from Oracle is the venue management system that is changing the face of sports and entertainment. The biggest names in sports choose Oracle to manage their live events, from processing purchase orders to post-event marketing and more. With Simphony, stadium operators can manage the game day experience for thousands of fans, athletes, and employees with ease.

Simphony Point of Sale Integrations

Oracle NetSuite
Oracle NetSuite

NetSuite helps restaurants automate calculations of preferred stocking levels, lead times and re-order points, with suggestions appearing instantly in the order items list.

Oracle Cloud Infrastructure
Oracle Cloud Infrastructure

Oracle Cloud Infrastructure (OCI) is an IaaS that delivers on-premises, high-performance computing power to run cloud native and enterprise company’s IT workloads.

Oracle Eloqua
Oracle Eloqua

Oracle Eloqua Marketing Automation offers campaign design, advanced lead scoring, real-time firmographic data, and integrated sales tools.

Yellow Dog Inventory
Yellow Dog Inventory

Yellow Dog offers inventory management, recipe, and reporting tools for restaurants.

Elavon
Elavon

Elavon helps restaurants accept contactless, secure, and reliable payments in the guest's own currency.

FreedomPay
FreedomPay

FreedomPay is a fully integrated commerce solution with PCI-validated P2PE, EMV and NFC support.

Tapin2
Tapin2

Tapin2 offers mobile, portable, and self-service support for merchandise, general concessions, and suites.

Grubhub Marketplace
Grubhub

Grubhub is a leading digital food-ordering and delivery marketplace with 20+ MM users in the U.S.