Understanding what matters to your customer is key to campaign success. So stop focusing on impressions and start impressing customers.
Data-driven marketing has introduced a level of transparency and accountability to digital media that provides marketers and publishers with better metrics, insights, and performance.
Oracle products enable you to measure the connection between online presence and offline sales, while also quantifying viewability, attention, and brand safety.
The result is a crystal clear picture of the context of your advertising, what your audiences are paying attention to, and overall how well your campaigns drive sales.
Using the most accurate and relevant metrics available, Oracle enables you to track how effectively your campaigns connect with buyers.
Understand the impact of your advertising like never before with Moat’s industry-leading attention analytics and intelligence suite. Know how well your advertising engages your audience and captures attention, across desktop and mobile display and video.
“What Oracle is helping us do is deliver that value and prove that Pinterest is a great place for advertising to happen.”
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Oracle DLX ROI partnerships now include: Pinterest, Snapchat, and YouTube.