Oracle PartnerNetwork Exchange @ Oracle OpenWorld

2013 Sponsorship Opportunities

2013 Sponsorship Opportunities

Sponsorship Opportunities

Make the most out of Oracle OpenWorld San Francisco! Become an official conference sponsor and maximize your marketing efforts and awareness of your brand.

To find out how you can become an Oracle OpenWorld 2013 sponsor, please contact Nichole Dimond.




Sponsorship Opportunities Chart

The chart below provides a list of benefits for each level of sponsorship.

Benefits Platinum Gold Silver Bronze Signature
Content
Sixty minute Conference Session 1        
Scene and Be Heard Theater Session 1 1     1
Networking
Oracle OpenWorld Passes 8 5 4 3 2
Oracle PartnerNetwork Exchange @ OpenWorld 2 2 2 2 2
Discover Passes 75 75 75 75 75
Marketing and Branding
Logo placement on the "Thank you to our Sponsors" banners
Branding on the Oracle OpenWorld Website
Postings to the Virtual Collateral Rack 10 10 10 10 5
Public Relations
Registered Press attendee list one week prior to event
Opportunity to issue news announcements highlighting participation in Oracle OpenWorld
Client Services
Dedicated Account Management
Opportunity to reserve conference hotel room blocks at negotiated conference rates. All room blocks are allocated on a first-come, first-served basis

Please see additional sponsor benefits within each description below



Platinum Sponsorships

Get Social on the Go

It’s a social age and this exclusive opportunity will feature your company within many social mediums including Facebook, Twitter, and the mobile experience. With more than 50,000 attendees and over 1 million online participants, your company will be at their fingertips, before, during, and after the event to access all things Oracle OpenWorld.

Specific Benefits Related to Get Social on the Go:

  • All Platinum Sponsorship benefits listed above
  • Exclusive sponsor of the Social Media Community Panel on the OpenWorld Website
  • 1 Oracle OpenWorld Facebook banner
  • Facebook posts on the Oracle OpenWorld page (1 pre-event, 1 during, 1 post-event)
  • Oracle to send out 5 tweets on your behalf (2 pre-event, 2 during the event, 1 post-event)
  • Exclusive sponsorship of the Oracle OpenWorld Mobile Experience, including your logo
  • ROI metrics post event

TechData

Golf Experience SOLD

Sponsor the Golf Experience and get a hole in one as you associate your company with one of the hottest games in the sports world. This huge exhibit space entices golf experts and novices alike. Nearly 3,000 attendees visited this booth last year and tried their hand at golf simulation games, putting challenges, and chipping contests—with great prizes. The latest products from golf's top brands will be on display. This booth always draws a large and consistent crowd—and with your company named as sponsor, you'll enjoy championship exposure. In addition, attendees who stop by the Golf Experience are scanned, and contact information is provided to the sponsoring company.

Specific Benefits Related to the Golf Experience:

  • All Platinum Sponsorship benefits listed above
  • All attendees who stop by the booth are scanned and contact information is provided to you
  • Exclusive branding of the Oracle OpenWorld Golf Experience including:
    - Golf Experience onsite signage
    - Golf Experience branding on OpenWorld website

Juice Bar

Juice Bar

Quench the thirst of attendees on the go by sponsoring the Oracle OpenWorld Juice Bar. Our natural juice bar offers smoothies and juice and will include your logo on cups and napkins. Generate leads and drive traffic to your booth with this sponsorship opportunity set in a prime location. Attendees will enjoy the refreshing break and comfortable lounge, with your company to thank for it.

Specific Benefits Related to the Juice Bar:

  • All Platinum Sponsorship benefits listed above
  • Exclusive access to all leads generated by attendees visiting the Juice Bar; contact details included in lead generation report
  • Exclusive branding of the Oracle OpenWorld Juice Bar including:
    - Juice Bar branding on OpenWorld website including
      promotional descriptions
    - Juice Bar onsite signage
    - Juice Bar cups and napkins with black and white logo
    - Juice Bar staff t-shirts

Capgemini

Shuttle Bus Banners SOLD

Sponsor the Oracle OpenWorld shuttle bus banners, and make your message mobile. Oracle OpenWorld designs and produces co-branded banners for a minimum of 10 shuttle buses. Ensure that every attendee using the shuttle service to and from the San Francisco hotels and Oracle OpenWorld official special events takes note of your company brand. Your logo is also placed on all shuttle service brochures and signs, maximizing your exposure throughout the show.

Specific Benefits Related to Shuttle Bus Banners:

  • All Platinum Sponsorship benefits listed above
  • Co-branded banners with your logo and Oracle OpenWorld logo on a minimum of 10 shuttle buses
  • Your corporate logo on all shuttle service brochures and signage
  • Opportunity to provide looping video for bus screens (video to be approved by Oracle)

Tap and Brew

Tap and Brew

A vibrant pub is a great place to get a good buzz going while attendees network with each other. The newly updated Tap and Brew will not disappoint, with an authentic atmosphere, great beers, and familiar pub games. Happy hour kicks into high gear every afternoon while gourmet coffee and espresso are served each morning. Tap and Brew is sure to host heavy traffic throughout the day and is located in both the Moscone South and Moscone West Exhibition Halls.

Sponsorship Benefits:

  • All Platinum Sponsorship benefits listed above
  • Exclusive access to all leads generated by attendees visiting the Tap and Brew; contact details included in lead generation report
  • Exclusive branding of the Oracle OpenWorld Tap and Brew experience including:
    - Tap and Brew branding on OpenWorld website
      including promotional descriptions
    - Tap and Brew onsite signage
    - Tap and Brew cups and napkins with black and white
      logo
    - Tap and Brew staff t-shirts

Taxi Tops

Taxi Top Banners

No-one can miss San Francisco taxis zooming in and out of traffic, catching everyone’s attention with their bright colors and quick movement. So get your brand moving by being the exclusive sponsor of these taxi-top banners. Your logo or advertisement will be literally zooming around town nearly a week before the conference begins and for several days afterward, and, of course, during the conference. And your association with Oracle OpenWorld will be magnified by all of the conference branding around the city. So be seen here, there, and almost everywhere!

Specific Benefits Related to Taxi Top Banners:

  • All Platinum Sponsorship benefits listed above
  • Banners will be on a minimum of 189 taxis, and will be co-branded with sponsor logo or creative artwork (Oracle approval required) and the Oracle OpenWorld logo
  • Sponsor and Oracle OpenWorld logos to be promoted on both sides of taxi tops
  • Two-thirds of banner space will be allocated for the sponsor’s logo or artwork
  • Banner placement on taxi tops from September 16 to 29, 2013

Tranquility Lounge

Tranquility Lounge

The tranquility lounge promises to be the destination for people looking for a quiet place to relax, network, and have a conversation. Attendees can sink into a massage chair and re-energize with an assortment of soothing teas. This is a sponsorship opportunity that will maximize lead retrieval while making people feel good in the process. The Tranquility Lounge is located in the Moscone South Exhibition Hall.

Specific Benefits Related to the Tranquility Lounge:

  • All Platinum Sponsorship benefits listed above
  • Exclusive access to all leads generated by attendees visiting the Tranquility Lounge; contact details included in lead generation report
  • Exclusive branding of the Oracle OpenWorld Tranquility Lounge experience including:
    - Tranquility Lounge onsite signage
    - Tranquility Lounge cups and napkins with black and
      white logo
    - Tranquility Lounge branding on OpenWorld website
      including promotional descriptions
    - Tranquility Lounge staff t-shirts

HCL

Water Bottle and Hydration Stations

Help attendees keep hydrated and refreshed at Oracle OpenWorld with an attractive water bottle branded with your company logo. All full-conference attendees receive this long-lasting giveaway. You have the opportunity to provide an insert with your company message and/or promotion to be placed inside the bottle. Attendees can fill their bottles at multiple Hydration Stations branded with your corporate logo and located throughout Moscone Center.

Specific Benefits Related to the Water Bottle and Hydration Stations:

  • All Platinum Sponsorship benefits listed above
  • Your corporate logo on all water bottles and Hydration Stations throughout Moscone Center

Welcome Reception and It’s a Wrap!

There is no better way for attendees to remember your company than by opening and closing Oracle OpenWorld. Help kick off Oracle OpenWorld at the Welcome Reception on Sunday, September 22, 2013. As the official sponsor, you will partner with us in inviting attendees to literally dance in the streets as the Howard Street Tent and Yerba Buena Gardens become a block-long welcome celebration for Oracle customers, partners, developers, and technology enthusiasts from around the world.

As the week comes to a close, thousands of attendees come to It’s a Wrap! to unwind and enjoy the company of new friends, listen to fantastic music, and indulge in delicious food and beverages. A representative from your company will welcome the crowd and introduce the band. It’s a Wrap! takes place on Thursday, September 26, 2013 in Yerba Buena Gardens.

Specific Benefits Related to the Welcome Reception:

  • All Platinum Sponsorship benefits listed above
  • Welcome address during both events to thank those attending
  • Exclusive branding at both events including:
    - Onsite signage
    - Cups and napkins with black and white logo
    - Your corporate logo on all promotional descriptions
      referring to the both events
    - Branding on the Oracle OpenWorld Website

Yacht America

The only other person who might have a sponsored yacht at Oracle OpenWorld is Larry Ellison himself, so this really is a one-of-a kind opportunity. The yacht seats 50 guests and will serve cocktails as ocean-goers take in stunning views of San Francisco Bay. A shuttle will pick guests up at Howard Street and take them to Pier 80, where the yacht will be moored. Then it’s off to Treasure Island for the Oracle Appreciation event, where rock legends will be playing. Seats are sure to go fast for this ultimate rock ‘n’ roll mini-vacation! Yacht America takes place on Wednesday, September 25, 2013.

Specific Benefits Related to Yacht America:

  • All Platinum Sponsorship benefits listed above
  • Private transfers for 50 people from Howard Street to Pier 80
  • Private Yacht for 50 people from Pier 80 to Treasure Island
  • Opportunity to welcome people on the Yacht and toast prior to leaving for Treasure Island
  • Premium hosted bar and hors d’oeuvres
  • Exclusive branding of the Oracle OpenWorld Yacht America experience including:
    - Yacht America onsite signage
    - Yacht America cups and napkins with black and white
      logo
    - Your corporate logo on all promotional descriptions
      referring to Yacht America
    - Yacht America branding on the Oracle OpenWorld
      Website

Gold Sponsorships

Bean Bag Chairs

Bean Bag Chairs

Oracle OpenWorld attendees walk an average of eight miles a day. Between miles, they sink gratefully into plush beanbags distributed throughout conference locations. Put your brand on the beanbags, and your company logo becomes part of the social network these resting places create—appreciated daily by thousands of attendees.

Specific Benefits Related to the Beanbag Chairs:

  • All Gold Sponsorship benefits listed above
  • Your black and white corporate logo on bean bags

Candy Bar

Who doesn't enjoy a little sugar rush in the middle of an information-packed day? Be the exclusive sponsor of the Candy Bar and help give attendees their afternoon kick. Put your corporate logo on signage and takeaway bags at this candy-land buffet located in the Howard Street Tent at the center of Oracle OpenWorld. Place your special message on the takeaway bags as a sweet way to drive traffic to your booth and generate sticky leads.

Specific Benefits Related to the Candy Bar:

  • All Gold Sponsorship benefits listed above
  • Exclusive access to all leads generated by attendees visiting the Candy Bar; contact details included in lead generation report
  • Exclusive branding of the Oracle OpenWorld Candy Bar including:
    - Candy Bar onsite signage
    - Branding on candy bags—a great take away!
    - Candy Bar branding on the Oracle OpenWorld Website
    - Candy Bar staff t-shirts

Conference Notebook

Conference Notebook SOLD

Let the world take note of your brand by placing it on the cover and on every page of the Oracle OpenWorld conference notebook. The notebook sponsor also has the opportunity to include a full-color, inside front-cover page ad for increased messaging and an opportunity to drive booth traffic. Every time attendees use these popular items to record or review session and meeting notes, they see your company logo, not just on site, but back at the office too.

Specific Benefits Related to the Conference Notebook:

  • All Gold Sponsorship benefits listed above
  • Your corporate logo on the cover of the notebook
  • One page, full color ad on the inside front cover of the notebook

Wipro
Exhibition Hall Bags

Exhibition Hall Bags SOLD

Let your logo get carried away! With your brand on the Oracle OpenWorld Exhibition Hall bags, every attendee becomes a walking billboard for your company—at the conference, around the host city, and throughout the world when the conference ends. Promote your message further and increase booth traffic by including ten pieces of collateral in the Virtual Collateral Rack, which is available to conference attendees pre, during, and post event. Bags are distributed at the Exhibition Hall entrances.

Specific Benefits Related to the Exhibition Hall Bags:

  • All Gold Sponsorship benefits listed above
  • Your corporate logo on each Exhibition Hall bag

Game Zone

Game Zone SOLD

Attendees love taking a break at the Game Zone where there are classic arcade games including Ms. Pac Man, and cutting edge, interactive multimedia games. Throughout the area, your corporate brand receives high-profile exposure, lead generation, and collateral distribution.

Specific Benefits Related to Game Zone:

  • All Gold Sponsorship benefits listed above
  • All attendees who stop by the Game Zone are scanned and contact information is provided to you
  • Exclusive branding of the Oracle OpenWorld Game Zone including:
    - Game Zone branding on OpenWorld website
    - Game Zone onsite signage
    - T-shirts with your logo will be provided to your staff

Deloitte
Conference Lanyard

Conference Lanyard SOLD

Take advantage of this opportunity to see every attendee at Oracle OpenWorld wearing your logo on the conference lanyard—you'll be close to attendees' hearts all week.

Specific Benefits Related to Conference Lanyard:

  • All Gold Sponsorship benefits listed above
  • Your corporate logo on every conference lanyard

The Treat Truck

The Treat Truck

Food trucks are a real San Francisco treat. So how about sponsoring the only one inside Moscone Center? Wrap the truck in the look and feel of your company as it serves up sweet treats like fresh miniature cupcakes. This will be a real destination spot for attendees and a huge branding opportunity. The Treat Truck is located in the Moscone South Exhibition Hall.

Specific Benefits Related to the Treat Truck

  • All Gold Sponsorship benefits listed above
  • Exclusive access to all leads generated by attendees visiting the Treat Truck; contact details included in lead generation report
  • Exclusive branding of the Oracle OpenWorld Treat Truck including:
    - Treat Truck branding on the Oracle OpenWorld
      Website including promotional descriptions
    - Treat Truck onsite signage
    - Treat Truck napkins with black and white logo
    - Treat Truck staff t-shirts

Silver Sponsorships

Ice Cream Carts

Ice Cream Carts

I scream. You scream. We all scream for ice cream. Get your brand into a lot of different hands through the power of ice cream. The six carts—along with cups and napkins—all offer unique opportunities for branding. Plus, they’re mobile, so you’ll be sure to spread your messagefar and wide. The Ice Cream Carts will be roaming in the Yerba Buena Gardens and on Howard Street in front of the Moscone Center.

Specific Benefits Related to the Ice Cream Carts:

  • All Silver Sponsorship benefits listed above
  • Exclusive access to all leads generated by attendees visiting the Ice Cream Carts; contact details included in lead generation report
  • Exclusive branding of the Oracle OpenWorld Ice Cream Carts including:
    - Ice Cream Cart branding on the Oracle OpenWorld
      Website including promotional descriptions
    - Ice Cream Cart onsite signage
    - Ice Cream Cart napkins with black and white logo
    - Ice Cream Cart staff t-shirts

Pedi Cabs

Does your brand need a lift? Pedal your way into the hearts and soles of attendees. Be the exclusive sponsor of the Oracle OpenWorld Pedi Cabs. Ask any attendee about their conference experience and surely right after informative content and unprecedented networking come tired feet! Be the lift that attendees crave and spread your message around the event and beyond. Our Pedi Cab drivers will not only take attendees from points A to B, they'll also don a shirt with your company logo and encourage riders to visit your booth. Additionally, you may provide promotional cards with your messaging and booth number as a take-away.

Specific Benefits Related to the Pedi Cab Experience:

  • All Silver Sponsorship benefits listed above
  • Exclusive branding of the Oracle OpenWorld Pedi Cab experience including:
    - Pedi Cab branding on each cab
    - Pedi Cab branding on the Oracle OpenWorld Website
    - T-shirts with your logo will be provided to each Pedi
      Cab driver
  • Opportunity to provide 3–4 speaking points to each driver so they can talk about your company to anyone in their cab
  • Opportunity to provide a small card the driver can hand out to drive attendance to your booth

IBM
Show Pen

Show Pen SOLD

Make a lasting impression! Promote your logo on the official Oracle OpenWorld pen, and turn every full-conference attendee into a branding vehicle for your company. This high-quality pen is sure to be used long after the event, keeping your brand in the hands of potential customers.

Specific Benefits Related to the Show Pen:

  • All Silver Sponsorship benefits listed above
  • Your corporate logo on Oracle OpenWorld pen

Bronze Sponsorship

Conference Refreshment Breaks and Lunch

What better way to get your branding in front of Oracle OpenWorld conference attendees than by sponsoring all refreshment breaks and lunches. Your logo will be included on sponsorship signage and napkins throughout the eating areas. Take the opportunity to network with attendees and showcase your expertise over a bite of lunch or a cup of coffee.

Specific Benefits Related to the Refreshment Breaks and Lunch:

  • All Bronze Sponsorship benefits listed above
  • Exclusive branding of the Oracle OpenWorld Conference Refreshment Breaks and Lunch including:
    - Branding on the Oracle OpenWorld Website including promotional descriptions
    - Onsite signage
    - Napkins with black and white logo

E-Mail and Archway/Column Package

E-Mail and Archway/Column Package

Reach Oracle OpenWorld attendees before, during, and after Oracle OpenWorld when you don't have access to the attendee list. Take advantage of the E-Mail and Archway/Column Branding Package—an extended branding opportunity! Your customized message and logo are included in the Oracle OpenWorld pre-conference e-mail sent to all registered attendees as the event date approaches. A huge archway banner in the Moscone South Exhibition Hall or a column wrap in the Moscone West Exhibition Hall prominently displays your message. And you continue the momentum post-conference by including a follow-up message in the Oracle OpenWorld post-show e-mail sent to all opt-in event attendees.

Sponsorship Benefits:

  • All Bronze Sponsorship benefits listed above
  • Customized message and company logo to be included on official pre & postconference e-mail to all registered attendees
  • Archway banner in the Moscone South Exhibition Hall or column wrap in the Moscone West Exhibition Hall

Information Desks

Keep attendees informed about your company when you choose to be the sponsor of the Information Desks. Your booth number and logo will be posted at each Information Desk, located in Moscone South, Moscone West, and the San Francisco Marriott. Increase foot traffic and brand awareness by including corporate collateral on the Information Desk counters.

Specific Benefits Related to the Information Desks:

  • All Bronze Sponsorship benefits listed above
  • Your booth number and corporate logo on the Information Desks
  • Information Desks are located in Moscone South, Moscone West, and the San Francisco Marriott

Spotlight Package

Promote your company's products and presence at Oracle OpenWorld before, during, and after the event with this spotlight sponsorship. This is your opportunity to reach all those who attend Oracle OpenWorld and even those who are Oracle customers but who may not come to the event in person. The Spotlight Package sponsorship includes three branding items which create the perfect trifecta experience to promote your company. One opportunity per Exhibition Hall.

Footprints: Pave the path to your booth with Oracle OpenWorld footprints. Branded with your corporate logo, your booth number, and the Oracle OpenWorld logo, footprints lead attendees from multiple exhibition hall entrances directly to your booth. This is an exclusive opportunity in Moscone West or Moscone South.

Exhibition Hall Banner: Hanging approximately 9’ x 60’, attendees can’t miss your colorful banner, prominently placed high above the exit doors.

Specific Benefits Related to the Spotlight Package:

  • All Bronze Sponsorship benefits listed above
  • Footprints (one opportunity in Moscone West or Moscone South)
  • One (1) Online Footer Banner
  • Exhibition Hall banners
    - Moscone South: 59’ wide x 9’ high
    - Moscone West: 22’ wide x 13.5’ high
  • Branding on the Oracle OpenWorld Spotlight Package including: All promotional descriptions referring to the Spotlight Package

Signature Sponsorship

A Signature Sponsorship includes a Scene and Be Heard Theater session plus your choice of one of the following opportunities. All opportunities available on a first-come, first-served basis.

All Signature Sponsorship benefits listed above


Scene and Be Heard Theater

Leverage the Oracle OpenWorld Exhibition Hall setting to creatively showcase solutions, services, and unique capabilities in a 20-minute presentation. Don't miss your opportunity ensure Oracle OpenWorld attendees understand your value proposition. The Scene and Be Heard Theater package includes one 20-minute speaking opportunity, marketing and branding, and one Oracle OpenWorld Speaker Pass.

  • Reach the largest targeted audience in the least amount of time
  • Consolidate your marketing investment to achieve cost-effective visibility
  • Position your company as a key player for the Oracle OpenWorld audience
  • Consolidate your marketing investment to achieve high impact—create buzz!
  • Meet and generate business with executives, decision-makers, and influencers
  • Network with existing and potential customers

Contact Eileen Olazar: eileen.olazar@oracle.com or or +1.650.506.2746


Archway Banner

Be big and bold! With an archway banner approximately 9 feet high and 20 feet wide, your company advertisement greets all attendees from one of the archways in the Moscone South Exhibition Hall.


Column Wrap

Imagine your company advertisement or logo enlarged to 20 feet high and wrapped around a column, right on the show floor. You provide the artwork, and we produce the wrap. This opportunity is offered in the Moscone West Exhibition Hall.


Exhibition Hall Banners

Place your banner above the exit doors inside the Exhibition Hall to share your message with more than 50,000 attendees, direct attendees to your booth, and spread your marketing message.

  • Moscone South Exhibition Hall: 3 Opportunities - Size: 59' wide x 9' high
  • Moscone West Exhibition Hall: 1 Opportunity - Size: 22' wide x 13.5' high

Moscone South Balcony Banner

Another great opportunity to share your marketing message with our attendees, these banners hang from the balconies in the Moscone South Lobby, exposing your message to all attendees as they ride up and down the escalators between the Exhibition Hall and South Lobby.
Size: 12’ wide x 9’ high

Footprints

Pave the path to your booth with Oracle OpenWorld Footprints. Branded with your corporate logo, your booth number, and the Oracle OpenWorld logo, Footprints lead attendees from multiple exhibition hall entrances directloy to your booth. One opportunity per exhibition hall.

  • Moscone South Exhibition Hall
  • Moscone West Exhibition Hall

Stairway Advertising

Let your prospects walk all over youwith Oracle OpenWorld stairway advertising, a unique branding opportunity limited to 4 out of 400-plus Oracle OpenWorld exhibitors. Take advantage of huge signage in a high-visibility, high-traffic area. Give us the graphic to produce, then stand back and enjoy the impressive impact of your message.

South Hall:
Three opportunities. Located en route to

  • Hall A
  • Hall B
  • Hall C
  • South Esplanade

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