Be the company or brand your customers want you to be—more engaging, interacting and sharing the way they do. Be more insightful, acting with a clear understanding of their likes, dislikes and interests—from a customer segment trend down to an individual post, comment or tweet. Be more transparent, removing the barriers between you and your customers and delivering a compelling and consistent experience at every touchpoint.
Oracle Social Relationship Management delivers the critical components and expertise you need to focus on the right things, scale and expand social into and across your business—because your customers expect it. It’s one strategy to create, measure and consistently deliver a rewarding customer experience across social properties, geographies and channels. And, because social moves fast you get the speed and confidence that only Oracle Cloud provides—delivering on the most dynamic and demanding business needs.
Oracle Social Relationship Management (SRM) enables organisations to socially enable the way they do business—without the cost and complexity of social silos. It's a strategy to be more engaging and responsive at scale, listen and respond at the speed of social, with a consistency and transparency customers will value. Oracle SRM includes the following social solutions: