Reach today’s utility customers when and where it counts
Whether sending a promotional offer, driving program enrollment, or delivering outage notifications, use AI to automate and personalize communications. Oracle offers a complete set of marketing solutions to help utility companies better engage with their customers.
Take a journey through Oracle Customer Experience for Utilities.
The benefits of Oracle Marketing solutions for utilities
01Easily build and scale communications that inspire action
Drive program enrollments and increase the success of your promotional offers for new rate plans or services. Use intuitive marketing campaign tools to send personalized cross-channel communications to your utility customers.
02Increase engagement with proactive service alerts
Improve billing communications, targeted promotions, and other programs with content driven by your customers’ personal consumption habits and delivered how they want to receive the information.
03Gain a single, dynamic, real-time view of your customer
Get the most out of your utility customer data with our enterprise customer data platform that consolidates information from multiple sources and creates and maintains unified customer profiles.
04Use your customers’ digital behavior to improve personalization
Deliver digital customer experiences that are authentic, relevant, and context aware. Collect and evaluate real-time behaviors of your utility customers, gather intelligence with AI, and personalize digital customer experiences at the exact right moment.
NRGi sets a gold standard in customer experience
Ania Costin, Sr. Product Marketing Manager, Oracle
Five years on from a mold-breaking, six-month implementation of Oracle’s metering, billing and customer experience solution for utilities, Danish retailer NRGi is still pushing itself and the market to reduce cost to serve and increase value to its customers. Learn how NRGi continues to evolve and thrive in an open and competitive market.
Read the complete postRelated Products
Oracle Marketing solutions
Easily build marketing communications and deliver timely, personalized multi-channel campaigns.
Customer Experience for Utilities
Streamline service interactions, solve issues faster, and build lasting customer relationships.
Oracle Utilities Customer Service and Billing
Connect customer care, billing, and advanced metering to deliver efficient service.