Skandha Media improves efficiencies by 40% with Oracle Cloud

Skandha Media Services is a young and aggressively growing global video service provider for digital TV and pay TV operators and other content owners. The company aims to transform the way content is distributed and consumed by using its intellectual property and cutting-edge data science technologies.

The company enables service providers like broadcasters, OTT players, cable, telecom, and other content owners to migrate their video business to the cloud through Skandha’s OpEx and offshore model. It has successfully developed numerous broadcast workflows to help its clients transform how they broadcast content. This helps to ensure a seamless viewing experience for users.

Skandha’s commitment to delivering on-demand scalability, agility, and innovation has ensured a 70% growth rate for the last three consecutive years, with new client acquisitions happening in India and the US.

With growth comes new challenges. Streaming is data intensive. Keeping the costs under check was a huge challenge for the company. Downtime of any kind could be devastating to the business, and delays mean lost opportunities, poor customer experience, and lost revenue.

To overcome operational and performance issues, improve customer satisfaction, and enhance the quality of data, Skandha Media turned to Oracle Cloud Infrastructure (OCI) to host its Original Streaming Server.

Key reasons why Skandha Media chose Oracle Cloud Infrastructure (OCI) included better price-performance, reduced total cost of ownership, on-demand scalability, and high availability. With Oracle, the company was also able to take advantage of emerging technologies like machine learning and blockchain.

Enhanced security and the ability to outsource its oversight, plus superior support were among other reasons Skandha Media selected OCI.

With Oracle Cloud Infrastructure, Skandha Media has increased efficiency by 40% while also reducing costs, turnaround time, and time to onboard new resources from 4 weeks to only 2 weeks.

Also, the cost advantage derived from Oracle Cloud Infrastructure has enabled the company to make a more compelling case to some prospective clients who earlier backed out due to pricing.