Oracle AI Live

Alper Celik

Senior Director, Automotive & Manufacturing Strategy, EMEA Strategic Client Group, Oracle

With over 25 years of strategic leadership in the technology and automotive sectors, including roles at Oracle, Toyota and Kia Europe, contributions span connected cars, mobility innovation, electrification, and future business development. With holistic industry and tech prowess, align advanced digital strategies with evolving industry trends, focussing on enabling sustainable growth and delivering impactful business outcomes

Hammad Hussain

Senior Director, AI Business Value, Oracle

Hammad Hussain helps CXOs cut through the hype and turn AI into measurable impact. At Oracle, he leads AI-driven transformation, connecting ERP, data, and cloud to deliver real business outcomes. Hammad brings hard-earned lessons on scaling agentic AI and driving adoption - showing how to move from AI ambition to AI results. Hammad’s career spans strategy, consulting, and technology leadership across Oracle, McKinsey, and Deloitte, giving him a unique vantage point on how enterprises can truly capture value from AI. He blends strategic insight with hands-on delivery, making him a trusted advisor to some of the world’s most ambitious organizations.

Tamas Kramer

Senior Director, Government, EMEA Strategic Client Group, Oracle

Tamas Kramer, M.Sc. is a Senior Director of Government Industries at Oracle, supporting the digitalisation and transformation of government operations across Europe, the Middle East, and Africa. With over 25 years of experience at IBM, Microsoft, Huddle, and Oracle, he brings deep cross-regional expertise and a strong commitment to driving digital change in the public sector.

Matt Parry

Co-Founder and CEO, The Future Collective

As Co-Founder of The Future Collective, Matt works at the intersection of AI, leadership, customer experience and business transformation. He has led and advised on programmes spanning retail, consumer industries, hospitality, technology and corporate innovation, helping organisations rethink not only how they operate, but how they make decisions in an age increasingly shaped by intelligent systems.

Known for combining strategic clarity with future-focused thinking, Matt brings a distinctive perspective on the rise of AI and Agentic AI within enterprise environments. His work explores how organisations can move beyond traditional digital transformation towards more adaptive, human-centred models of intelligence, where people and AI work in partnership to improve decision-making, productivity and customer experience.

Alongside his co-founder Kate Shepherd, Matt regularly hosts global innovation briefings, leadership sessions and future-focused conversations for audiences of more than 1,000 senior leaders, exploring the societal, organisational and commercial implications of emerging technologies. His work is grounded in a strong belief that the future of business will belong to organisations capable of combining technological advancement with human judgement, creativity and trust.

Matt is also the author of a recently published book - The Great Rewiring, a thought-provoking exploration of how artificial intelligence is reshaping human thought, leadership and the future of work. He is also a LinkedIn Top voice for AI.

Aniello Pepe

Senior Director, Manufacturing Aerospace & Defence, EMEA Strategic Client Group, Oracle

Aniello (Nello) Pepe is Senior Director, Manufacturing and A&D in the Oracle Strategic Clients Group.He joined Oracle in 2012 bringing a wide knowledge on enterprise strategic business processes - sales & marketing, customer experience, demand & supply chain management and production operations - matured on more than 30 years of experience in leading companies as industry advisor, business consultant, director of product development and product marketing. Nello has contributed to successful business transformations for large companies in automotive, aerospace and defense, discrete & process manufacturing worldwide. He is author and speaker on industry trends and specific solution areas including Artificial Intelligence, Smart Manufacturing, Service Transformation. He brings in a forward-thinking attitude to spark innovation in digital transformation and business modernization, dating back to the beginning of his carrier as a researcher in application of Artificial Intelligence in manufacturing and High Tech. Married with two sons, Nello lives in Turin, Italy. He has got a master degree cum laude in Electronic Engineering.

Kate Shepherd

Co-founder and Executive Strategy Director, The Future Collective

Kate Shepherd is a strategic design leader and co-founder of The Future Collective, a strategy and design consultancy that helps brands navigate change with clarity and pioneer real-world transformation.

With more than two decades of experience working across retail, consumer culture and business transformation, Kate specialises in helping organisations understand the forces shaping business today - from shifting consumer expectations to the impact of AI on leadership, operations and experience design.

Over the past three years, Kate has worked closely with Henley Business School developing a series of Leadership Futures reports exploring the changing nature of leadership in Industry 5.0. Most recently, she authored 'Redefining Leadership in the Age of AI' examining how business leaders must evolve as AI reshapes decision-making, organisational culture and the future of work.

Kate has also hosted AI-focused masterclasses and executive briefings for global audiences. This included a session shared with more than three million small business owners through Sage Accounting, focusing on how organisations can embrace AI to improve working practices and unlock new opportunities.

She has advised and collaborated with a wide range of global brands including Oracle, adidas, Levi Strauss & Co. and Audi AG, and regularly speaks on leadership, AI, retail and consumer culture.

Neil Sholay

VP, AI Business Value, EMEA Applications, Oracle

Neil Sholay is Vice President of AI for Oracle EMEA. Responsible for AI strategy, thought leadership and building the data and AI business across EMEA. He leads a team of data scientists, AI value consultants and AI experts committed to helping clients solve some of their most complex business problems using data, cloud and AI technology.

Neil has worked at Oracle since 2008 and in the tech industry for 28 years. He has held executive positions in strategy, corporate & business development, Innovation & business value consulting. Before Oracle, he worked with Sun Microsystems, BEA Systems and ATG.

As GVP for Oracle’s Strategic Initiatives Group, Neil designed, validated and incubated new business ventures for the company - working across the full portfolio of Oracle products, teams, partners and customers to deliver new products, services & business models for our partners and customers.

Neil has over a decade of experience helping clients originate, shape and deliver sustainable transformation programmes, advising clients who have emerging challenges or are in a state of flux to help them identify their unrecognised needs and develop workable strategies & solutions together.

As Vice President Digital Innovation, Neil was responsible for Oracle’s go to market strategy and thought leadership for Innovation in the Digital marketplace. Leading a curious, multidisciplinary team of thinkers, Ideators, strategists, designers, developers, storytellers, rebels and proud geeks, who helped clients reshape their digital experiences and bring new ideas & business models to life, using co-innovation and rapid prototyping. Sholay holds a degree in business management from the London Institute. He is an internationally recognized speaker on technology and innovation, in particular AI, data innovation, and scaling enterprise innovation.