Opportunities Through Oracle's FatWire Acquisition.
Complete Web Experience Management Solution
Discover. Prepare. Sell. Deliver.
Direct access to specialized enablement, sales resources, and more.
- Ensure the most complete web experience management solution– enabling organizations to fully optimize the multi-channel customer experience through an integrated and scalable platform
- Deliver a relevant and engaging online customer experience–allowing companies to drive customer retention and increase revenue
- Provide the best solutions that power the online experience for the world’s leading brands
On June 21, 2011, Oracle announced that it has agreed to acquire FatWire Software (FatWire), a leading provider of web experience management solutions.
FatWire's solutions are designed for business users with easy-to-use tools, enabling marketers to optimize the online experience for customers.
The proposed acquisition of FatWire supports Oracle's strategy to provide the broadest unified software suite for web experience management. FatWire's solutions complement and further extend Oracle's solutions including BI, CRM, Enterprise Content Management, WebCenter and ATG Web Commerce. Oracle and FatWire together expect to provide the most complete web experience management solution—enabling companies to fully optimize the multi-channel online customer experience through an integrated and scalable platform.
The proposed transaction is subject to customary closing conditions, and is expected to close in mid-year 2011.
Read the press release