Go-to-Market Initiative: Oracle Technology
for Midsize Companies
Fast-growing companies and government entities
face many of the same challenges as large
enterprises: information access, security,
high availability, changing business requirements,
and flat or declining budgets. However these
customers in general do not have the same
budget or IT resources. To better address
the needs of fast-growing companies and government
entities, Oracle offers special
editions of Oracle Database, Oracle Application
Server and Oracle Business Intelligence that
deliver enterprise-class technologies, packaged
practically and priced affordably. Ease of
installation, deployment, management and
usage are top design priorities for these
products:
To help our partners meet midsize customer
needs, Oracle has established the Oracle Technology
for Midsize Companies Initiative that includes
product information, sales and marketing kits
and many technical resources, all in one location.
Read about the opportunities and benefits associated
with this initiative and apply
now to join the Oracle Technology for Midsize
Companies Initiative. If you work with
Oracle Applications and are also interested
in the many applications offerings for fast-growing
companies and government entities, please join
the Oracle
Applications for Midsize Companies Initiative as
well. |
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Resellers and VADs
New license sales of Oracle Database
11g Standard Edition and Standard Edition One,
Oracle Application Server 10g Standard Edition,
Standard Edition One and Java Edition, and Oracle Business
Intelligence Standard Edition and Standard Edition One.
Pull through licenses including
Diagnostics Packs, Oracle Content Management Suite, and
Oracle Applications.
Incremental service revenue including
configuration, installation, and deployment.
Additional support revenue for
new software licenses.
VARs and Platform Providers
Ability to offer a comprehensive
solution that addresses the needs of fast-growing companies
and government entities using enterprise-class software
technologies, at a low price point.
Incremental service revenue including
configuration, installation, and deployment.
Increased gross margin of total
solution comprising hardware, software and services.
Additional support revenue for
new software licenses.
Easy upgrade path to Oracle Database
Enterprise Edition, Oracle Business Intelligence Enterprise
Edition and Oracle Fusion Middleware, generating new
revenue.
Independent Software Vendors
Opportunity to offer an all-in-one
low-cost solution that includes application(s), database,
business intelligence and middleware.
Enhancement of ISV offering including
reliability, scalability, high availability, security
and information access.
Tight coupling of Oracle Database,
Oracle Business Intelligence and Oracle Application Server
minimizes testing and integration.
Ease of installation, deployment,
usability and management reduces need for customer support.
Low price points help to keep
overall solution affordable.
Systems Integrators
Comprehensive solution that is
enterprise class, affordable, and easily scalable.
Well-engineered, integrated database
and middleware allows more time for designing and developing
the rest of the solution.
Reliable and robust database
and middleware infrastructure reduces need for customer
support.
New opportunities for upgrading
to Oracle Database Enterprise Edition, Oracle Application
Server Enterprise Edition, Business Intelligence Enterprise
Edition and other Oracle Fusion Middleware products and
applications.
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One-stop access to technology information, assets
and resources via the Oracle Technology for Midsize
Companies authenticated portal. Portal is accessible
after you have completed enrollment to join this initiative.
News & Events*: Keep
up with news and get advance notice of upcoming events
Education*: Access the
latest training courses, online seminars, and webcasts
Sales*: Customer Presentations,
White Papers, Sales and Marketing Kits and more
Marketing*: Partner testimonials,
customizable collateral, technical workshops, and solution
seminars
*See benefits
and resources table for a guide on availability
of benefits by OPN Level.
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To participate in the Oracle Technology for Midsize
Companies Initiative, you must:
Be a member of the Oracle PartnerNetwork
in good standing.
Be accepted in the Database,
Fusion Middleware or Business Intelligence Product Focus
Area.
Apply to join the Oracle Technology
for Midsize Companies Initiative.
All partner levels and partner
types are eligible to join.
New participants will be informed of their authorization
to access Oracle Technology for Midsize Companies Initative
once they are accepted by the OPN Management Team.
  |
Meet the Requirements? If you would like
to apply to join the Oracle Technology for Midsize
Companies Initative, please click
here and complete the application. You will then
be informed of authorization to access the Oracle
Technology for Midsize Companies Initative once you
are accepted by Oracle. |
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Not a member yet? Join
Oracle PartnerNetwork |
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Learn
more about the Product Focus Area and
Go-to-Market Initiatives |
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Already a Oracle Technology for Midsize Companies Initative
member? Go directly to the Oracle
Technology for Midsize Companies Dashboard,
and in the future, go to My Company Initiatives
on the Engage
with Oracle page and click on Oracle Technology
for Midsize Companies. |
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To resell Oracle Oracle Technology
products for Midsize Companies if you don't have an Oracle
Distribution Agreement, contact an Oracle
Remarketer Authorized VAD
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