Oracle CX for Healthcare

Digital experiences tailored for each patient

Improve outcomes at the individual and community levels. Deliver personalized experiences that drive engagement.

Build personalized patient engagement strategies

Interact with existing members and engage with the broader community when, where, and how they prefer—whether that means email, SMS/MMS, or mobile notifications. Provide helpful tips and advice to help them stay healthy. Learn which outreach strategies are the most engaging so you can build trust with both new and existing members.

Increase brand awareness

Promote new, innovative treatment options, publicize medical advances, and highlight specialty areas through orchestrated, omnichannel marketing campaigns. Grow your brand locally, nationally, or globally.

Public health campaigns

Configure integrations to use data from your CRM, electronic medical record (EMR), or electronic health record (EHR) systems, and population health management systems to deliver relevant communications and community outreach. Leverage AI and machine learning (ML) to analyze trends and run highly targeted public health campaigns focused on education and prevention. Leverage Oracle Marketing solutions to segment patient populations across broad geographic regions and deliver HIPAA-compliant email communications at scale.

Health and wellness offerings

Create wellness programs that encourage healthy behaviors and routine preventive care. Get the right messages to the right patients to strengthen your relationships. Tailor your communications to specific audiences.

Value-added programs

Offer medication adherence programs across channels to increase the availability of care, enhance patient experiences, and improve patient health.

Frictionless patient service experiences

Improve access to care, increase staff efficiencies, and create the digital experiences your patients and members deserve.

Orchestrated scheduling and follow-up

Empower patients to request office visits and manage their appointments online. Automate appointment reminders, schedule confirmations, and follow-up communications to ensure that care is administered on a timely basis.

Patient and member self-service

Oracle’s self-service portal makes it easy for your patients and members to find healthcare providers and facilities, including doctors, specialists, retail clinics, surgical centers, and specialty outpatient or alternative treatment centers. Offer 24/7 customer service and guidance to patients with AI-enabled digital assistants.

Omnichannel assistance and automated support

Offer patients and members the support they need through the channels they prefer with instant access to answers, personalized advice, and tailored content through your self-service channels.