Oracle, top-ranked in the Q4 2018 Forrester Wave B2B Marketing Automation Platforms, received the highest score possible in the data management and lead nurturing criteria. Oracle also received the top ranking for Strategy, scoring highest possible in criteria of vision, go-to-market, product roadmap, innovation agenda, and support for global deployments.
Oracle sees a world where marketers use data to create irresistible connected experiences.
Capturing new buyers is important. But keeping them—that’s what really counts. With the omnichannel fluidity of Oracle Marketing Cloud, you can fan the flames of loyalty across touchpoints—from a buyer’s first interaction with your brand to their ascension into post-purchase.
If you want to drive integrated cross-channel marketing, higher engagement across your content marketing campaigns, personalized B2B strategies, optimized B2C mobile marketing channels, and gain real-time analytics and insights, look no further.
The industry’s only gapless suite of marketing applications, Oracle Marketing Cloud helps connect the dots for customers with a potent mix of first-, second-, and third-party data. It’s uncommonly intelligent. And it’s in our DNA. A vital part of our customer experience umbrella, Oracle Marketing Cloud delivers irresistible, consistent, and connected customer experiences—wherever they are and however they choose to engage.
Go on, move. With Oracle Marketing Cloud.
Oracle simplifies how marketing teams harness digital innovation and grow revenue.
Oracle was positioned highest for its ability to execute in the Gartner's Magic Quadrant for CRM Lead Management.
Oracle was named a leader for its completeness of vision and ability to execute in the Gartner 2018 Magic Quadrant for Multichannel Marketing Hubs.
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