Consumer Packaged Goods

Drive new revenue streams and faster time to market, improve supply chain resiliency, build brand loyalty, streamline production and fulfillment, and manage a workforce with integrated solutions from Oracle. See how businesses like yours can exceed consumer expectations with operational efficiency and sustainability.

Oracle a Leader in 2023 Gartner® Magic Quadrant for Warehouse Management Systems

Find out why Oracle was named a Leader in the Gartner Magic Quadrant for Warehouse Management Systems for the 8th consecutive year.*

Improve Business Performance with Connected Planning

Watch how Kraft Heinz uses Oracle Cloud to improve business performance.

Sustainable Supply Chains

Embed sustainability into your business operations.

Redefine best practices in consumer packaged goods

Five ways business leaders can use disruption to power innovation.

Modernizing lead-to-cash for sustained profitability

Learn more about transforming your organization’s lead-to-cash process.

Featured consumer packaged goods products

Increase production efficiencies and reduce costs

Streamline your global, mixed-mode manufacturing with an intelligent, optimized, and integrated solution.

Maximize perfect order fulfillment

Manage sustainable transportation, global trade, and distribution processes with connected solutions.

Improve agility and outperform

Gain visibility and insights to drive better decisions. Model and plan across finance, HR, supply chain, and sales.

Boost brand loyalty

Create data-powered and personalized marketing experiences with a unified customer data platform.

Oracle Cloud solutions help CPG companies transform to meet new challenges

New revenue streams and faster time to market

Older infrastructure inhibits CPG companies from developing new business models to keep pace with their competition. Replace legacy solutions with an automated and integrated solution to gain the visibility and scalability to launch higher-margin business models, improve customer acquisition and retention, and enable faster time to market. Explore Oracle Sales, Oracle Product Lifecycle Management, Oracle Order Management, and Oracle Financials.

Enhanced customer satisfaction with a resilient supply chain

Gain complete visibility into and control of the flow of goods across your company and global supply networks to navigate supply chain disruptions, optimize fulfillment, and improve customer satisfaction. CPG companies can establish trust with customers through blockchain-powered tracking and traceability while simultaneously improving transparency across the global supply chain. Explore Oracle Procurement, Oracle Integrated Business Planning and Execution, and Oracle Supply Chain & Manufacturing.

Strong brand loyalty

Build stronger brand equity and loyalty with a consumer-centric go-to-market strategy. Attract and retain customers through personalization and engagement. Design environmentally friendly products, source materials responsibly, and manufacture and transport products in a sustainable way. Controlled sustainability data can be sourced across an organization to connect, manage, and standardize systems to reach sustainability goals. Explore Oracle Unity; Oracle Marketing; sustainable supply chains; and environment, social, and governance reporting.

Increased operational efficiency and reduced costs

Improve operational efficiency through automation and analytical insights into operations and supply chain networks. By instituting predictive analytics, which uses analytics and machine learning, companies can better view production and inventories. Additionally, predicting when something may break down in the supply chain can be more easily identified and resolved before it becomes an issue. Explore Oracle Fusion Analytics, Oracle Manufacturing, and Oracle Logistics.

Improved recruitment and retention of talent

Manage and optimize global people processes with one common data source. With the latest digital technologies and the ability to integrate HR, supply chain, and finance, CPG companies can better plan their workforce, attract and retain the best talent, deliver a better employee experience, and support their needs. They can also leverage highly configurable workflows that offer scalability and localization to make better decisions. Explore Oracle Fusion Cloud HCM, finance and HR, and supply chain management and HR.

mondolez logo

“We decided as a corporation to adopt the cloud model, and that’s not just an upgrade. In fact, it’s a shift in mindset.”

Rob Owen North American Lead, Transportation Network Optimization, Mondelēz International
kraft-heinz logo

“We started with Cloud EPM Planning in North America with zero-based budgeting and expanded the planning footprint to link our global operations.”

Eric Mendez Associate Director of Finance and Information Technology, Kraft Heinz
unilever logo

“Working with Oracle Transportation Management, we are contributing to a more sustainable supply chain through streamlining shipping, improving communication with providers, and helping reduce CO2 emissions.”

Wendy Herrick Vice President, Digital Supply Chain, Unilever United States

Trending topics in consumer packaged goods

Kraft Heinz embraces the future by standardizing global planning with Oracle Fusion Cloud EPM

Read the Kraft Heinz story

How CPG companies stay ahead of consumer demand

Watch the video

Inventing a food safe world with Kersia

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How Oracle helps CPG customers succeed

Why you need to make your supply chain sustainable now

Joan Lim, Senior Manager, Product Marketing, Oracle

When it comes to sustainability, many business leaders feel pressure to act. Consumers, investors, and regulatory agencies such as the SEC are demanding that companies actively address the climate crisis. Environmental, social, and governance priorities affect every facet of business and will determine the market leaders of tomorrow. But the challenge of knowing where to begin leaves many business leaders stuck at the starting line.

Read the complete post

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Simplify your IT acquisitions with flexible financing

Oracle Financing can help you get more from your technology budgets and accelerate your return on investment.

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Get started with Oracle Consumer Packaged Goods

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* Gartner, Inc., “Magic Quadrant for Warehouse Management Systems”; Simon Tunstall, Dwight Klappich, Rishabh Narang, Federica Stufano; 8 May 2023.

The Gartner document is available upon request from Oracle. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. GARTNER is a registered trademark and service mark, and MAGIC QUADRANT is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved.