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Business Intelligence (BI)—Discover New Insights

Are you a current Oracle Business Intelligence customer fostering a data-driven culture with powerful, visually stunning analytics? The Oracle Analytics platform has empowered people across the organization to make faster, more informed, and mobile-enabled business decisions. Now the platform has driven the current release of industry-leading cloud analytics, Oracle Analytics.

business intelligence 12c screenshot

Why Business Intelligence?

Business intelligence (BI) refers to software technologies, applications, and practices for the collection, integration, analysis, and presentation of business information. No longer a nice-to-have, BI solutions are critical for all organizations to optimize performance, improve profits, or streamline business functions.

The most valuable and successful BI systems have the ability to access data from across the enterprise to present information to all lines of business (LOBs) in a meaningful way to improve decision-making.

The most effective BI applications provide a comprehensive business intelligence platform that delivers a full range of analytic and reporting capabilities. BI should be designed for scalability, reliability, and performance to deliver relevant and actionable insights that all organizations need to make better and more-informed decisions and drive efficient performance management.


Roadmap to Oracle Analytics

Oracle's goal is to ensure that all organizations—regardless of size or type—can access all of their business data to gain even deeper insights and drive more-informed decisions. By breaking down data silos, Oracle is committed to meeting your analytics needs, no matter how advanced—or simple.

By integrating emerging technologies, including machine learning (ML) and artificial intelligence (AI), Oracle Analytics ensures that organizations do not have to compromise between governed, centralized, and self-service analytics. Instead, Oracle combines these three powerful forces into a single solution. Organizations can now quickly scale across all lines of business and realize the greatest potential from their data.

Oracle Analytics Cloud

Analytics permeates every aspect of our lives. No matter what the question is about—HR, finance, marketing, or supply chain—analytics provides the platform to drive contextual and informed decisions. Oracle Analytics combines ML and AI to your data to enrich LOB decision-making and predicative ability.

Moving to Oracle Analytics Cloud is more than just a deployment choice. It’s the next step that enables you to break down the barriers between people, places, data, and systems to fundamentally shift the way everyone interacts with data and technology.

As organizations plot their journey to Oracle Analytics Cloud, there are two aspects that remain central to all analytics goals: agility and expediency.

Oracle Business Intelligence

Oracle Analytics platform enables you to simplify your analytics strategies with a modern, standard, and integrated platform. With advanced analytics, all key decision-makers are empowered to quickly find answers to predictive and statistical questions. While users across the organization can now craft a thoughtful, compelling, and visually stunning analytical story using data visualization extensions.

With mobile functionality, you can talk to your data using a search-driven approach to analytics that is optimized for voice. Ask questions and see your visualizations displayed. In-memory enhancements make it easier and faster to scale, especially with seamless integration.

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