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Pivot to Customer

The platform for modern retail puts customers at the core of every business decision and process.


Discover and connect with your most valuable prospects

You know who your best retail customers are. Why not use that data to identify and connect with new retail customers? In collaboration with Oracle Data Cloud, Oracle Retail brings an unprecedented level of insight to retail marketing teams, enabling them to better understand their existing customers and optimize new customer acquisition campaigns.


RFID-enabled inventory and efficient order fulfilment

Consumer tolerance for missed delivery or pickup promises is low. In fact, 13 percent of consumers will leave a brand forever, and 50 percent will consider an alternative if promises go unmet, according to our research (Setting the Bar: Customer Experience Trends 2019). If your inventory strategy risks disappointing your customers, Oracle’s store inventory operations cloud service can close the gap, resulting in increased retail customer satisfaction and customer lifetime value.


Predict demand for new products with precision

Anticipating demand for new products is tricky. Oracle Retail’s supply chain products empower retailers to automate data management and cleansing, apply best-fit forecasting methods, and leverage adaptive intelligence. So they can adjust forecasts to correct for out-of-stocks, seasonality and recent trends, and build forecasts for products with no historic data.


Move the needle on store sales with intelligent, mobile POS

The retail store is mission-critical to driving revenue—even with steep increases in online sales making headlines year after year, the reality is that nearly 90 percent of a retailer’s sales are conducted in stores. If you can move the needle on store sales, you’re moving the needle on your business.

We asked 15,000+ global consumers what they value most in a store experience and by a big margin they said convenience. Mobile plays a major role in getting the right data to your associates so they can upsell, save sales, and ultimately improve same store sales.


Establish and maintain a high-level of brand trust, while growing private label share

The supply chain is becoming more complex. Consumers want more transparency on the sourcing, components, ethical development, and sustainable nature of the products they purchase, challenging retailers to bring new products and private brands to market faster while maintaining real-time, accurate information from their supply chains.

Modern Retail Is Adaptive and Intelligent

The Platform for Modern Retail Inventory Management (1:44)

The Platform for Modern Retail Brand Management (2:17)

Consumer Insights Helps Modern Retailers Acquire New Customers (2:06)

Oracle Retail Reference Library

Accelerate your implementation, speed time to market, and derive maximum value from your investments. The Oracle Retail Reference Library provides retail IT and business teams with process models, architecture models, and retail-term definitions based on best practices from more than 5,000 global retailers. This invaluable change-management resource is available for free to Oracle Retail customers and partners.

Purpose-Built Solutions

Oracle provides retailers with open, integrated, and best-of-breed business applications, cloud services, and hardware that are engineered to work together and empower commerce. Leading fashion, grocery, hardlines, and specialty retailers use Oracle solutions to anticipate market changes, simplify operations, and inspire authentic brand interactions.


Create a foundation to innovate and inspire brand loyalists by differentiating assortment, brand, marketing, and service.


Capitalize on opportunities for growth by expanding private labels, optimizing inventory, creating innovative formats, increasing gross margins, and driving customer engagement.


Deliver value and create targeted offers that cultivate loyalty by optimizing operations to profitably fulfill demand while keeping assortment, placement, pricing, promotions, and lifecycle management consistent across brands.

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