Process data and deliver dynamic experiences at unparalleled scale
Efficiently expand to multichannel, multisite, multibrand, multilanguage, and multicurrency environments
Data Anywhere Architecture
Accelerate integrations and minimize integration costs with a flexible architecture
Unified Multisite Architecture
Share commerce and personalization resources, including content and components, between commerce sites
Adaptive Personalization Engine
Choreograph customer interactions to drive predesigned dialogues for a personalized commerce experience
Personalize content to target organizations, roles, individuals or customized segments
Leverage dynamic customer profiles and segments, updated continuously based on new interactions
Best-in-Class Search and Guided Navigation
Provide superior search for the most relevant results through transparent relevance rank controls, thesaurus, and keyword redirection
Provide visitors with guided navigation that dynamically summarizes results based on available metadata
Advanced Segments and Targeted Content
Target high-value groups with select products and promotions
Define segments based on demographics or on-site behavior
Use profile attributes to quickly place customers into segments
Search Engine Optimization
Surface all dynamic commerce-created pages in web search engines
Reporting and Big Data Analytics
Monitor and analyze commerce and customer behavior with fully integrated, interactive big data analytics capabilities that provide insight into key metrics and customer activity