Successful demand generation, email marketing, and lead management engagement hinge on a modern platform and strategy aligned to buyer needs across all phases and channels of the buying process—Oracle Eloqua marketing automation.
Oracle, top-ranked in the Q4 2018 Forrester Wave B2B Marketing Automation Platforms, received the highest score possible in the data management and lead nurturing criteria. Oracle also received the top ranking for Strategy, scoring highest possible in criteria of vision, go-to-market, product roadmap, innovation agenda, and support for global deployments.
Intrigue audiences with brilliantly personalized campaigns across multiple channels including email, display, search, web, video and mobile. Oracle Eloqua equips marketers with best-in-class lead and campaign management tools that help marketers engage the right audience at the right time in the buyer’s journey while providing real-time reporting and insights.
Juniper Networks uses Oracle Marketing Cloud to create a streamlined and consistent customer experience with closed loop reporting and visibility across multi-touch campaigns from MQLs and pipeline to revenue for this global networking company.
What makes Oracle Eloqua different from other marketing automation platforms?
Oracle provides marketers with a robust network of over 500 partners, representing over 700 integrations. This empowers users to align existing enterprise applications to marketing automation for scalability and extension.
How does Oracle Eloqua unify marketing execution?
Oracle Marketing Cloud provides a centralized canvas where marketers can orchestrate experiences across paid, owned, and earned channels including email, mobile, social, and web.