Oracle Responsys Marketing Platform Cloud Service

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Value Proposition for You and Your Customer
Value Proposition for You and Your Customer

50% of consumers outright ignore non-personalized mass marketing communications. Responsys can help your customers resolve this 'campaign crisis' managing and orchestrating marketing interactions across email, mobile, social, display and the web. The addition of Responsys completes the cross-channel marketing offering for the Marketing Cloud and will extend Oracle's Customer Experience Cloud. By bringing together Responsys and Oracle, for the first time CMOs across industries will be equipped to drive exceptional customer experiences across marketing interactions and throughout the customer lifecycle from a single platform.

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