Oracle Marketing

Meaningful connection begins with knowing your audience. Oracle Marketing is an AI-powered, complete marketing suite that enables marketers to unify customer data from all sources and activate personalized, multichannel campaigns through an easy-to-use interface. Nurture and engage highly targeted audiences, generate conversation-ready opportunities for sellers, and build lasting customer relationships.

 

Explore Oracle Marketing

Marketing automation solutions for personalized B2B marketing

Create targeted, cross-channel marketing campaigns, optimize lead generation activities, personalize customer and prospect communications, and automate marketing activities. Use real-time data-driven insights to engage, convert, and nurture buyer relationships to increase sales.

Data-driven campaign management for B2C marketing professionals

Simplify marketing campaign creation, execution, and measurement. Use built-in intelligence to capture real-time customer behaviors to produce sophisticated yet efficient B2C marketing campaigns.

Reach the right audience, in the right environment, and measure the impact of your campaigns for total success

Maximize advertising performance and drive better outcomes through high-quality targeting data, innovative contextual technology, and powerful measurement solutions. Oracle Advertising helps you reach the right people, protect your ad spend, and measure the impact of your campaigns to better understand what’s working and why.

Products

Drive precision revenue growth with unified teams

Discover how to unify your marketing and sales teams around shared customer data to accelerate growth.

AI-powered marketing suite for precision revenue growth

  • Unify and activate your customer data

    Unify customer data from all sources, apply intelligence at scale, and use insights to make every interaction matter for each individual.

  • Execute sophisticated marketing orchestration

    Empower marketers to orchestrate sophisticated campaigns and seamless customer experiences with ready-to-run AI models and award-winning UI.

  • Accelerate revenue with unified marketing and sales

    Streamline collaboration between marketing and sales to increase overall effectiveness and drive recurring and account-centric revenue generation.

  • Connect your marketing ecosystem and beyond

    Break down marketing silos and connect to sales cloud, service cloud, and back-office applications to provide consistent experiences throughout the customer lifecycle.

Oracle Marketing customer successes

View more customer successes

Learn why companies across every industry use Oracle Marketing to deliver timely, personalized, multichannel customer experiences.

Oracle Marketing resources

Check out new innovations in Oracle Marketing

Learn what’s new in your Oracle Marketing cloud service and plan for quarterly updates.

See why Oracle Marketing is a leader

Oracle CX goes beyond email marketing to deliver experiences tailored to each customer’s expectations in real time.

Develop your Oracle Marketing skills

Oracle University provides learning solutions to help build cloud skills, validate expertise, and accelerate adoption. Get access to free basic training with the Oracle Learning Explorer program.

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