Oracle Commerce is an ecommerce platform that helps B2C and B2B businesses connect customer and sales data from their CRM to their financial and operational data so they can offer personalized experiences to buyers across sales channels.
Save time and reuse resources with a unified ecommerce platform. Simplify your technology ecosystem and lower your total cost of ownership without missing out on the benefits of a combined B2B and B2C solution.
Publish your site quickly and reduce implementation costs by taking advantage of features included with Oracle Commerce. Categorize audiences, recommend products, and deliver self-service experiences to your customers from one platform.
Deliver multiple websites on the same scalable infrastructure with a single subscription to Oracle Commerce. Multisite capabilities make it easy to add country-specific, branded microsites as your business grows. A universal administration tool allows your teams to publish sites that engage their target audience—without the need to build from scratch.
Improve your customers’ search experience with features that consistently surface the products they want to purchase. Oracle Commerce’s search relies on machine learning to optimize results, curate specific products, and boost or bury results based on customer preferences. An intuitive user interface makes it easy for merchants to control day-to-day configurations, set up facet ordering and other ordering strategies, and manage keywords with a built-in thesaurus and predictive dictionary.
Personalize experiences for authenticated (registered and logged in), recognized (registered, but not logged in), and anonymous users. Deliver contextually relevant upsells and cross-sells, expose more of your catalogue to the right customers, and drive higher order values with product recommendations based on unique data from your CRM.
Oracle Commerce offers a cloud native solution, engineered as an API-first service with full REST support. Whether you want to leverage the provided storefront, go fully headless, or take a hybrid approach, you can choose the deployment option that’s right for your business.
Open Storefront Framework allows you to go even further with a modern approach that delivers efficient design, better reuse of components, and enhanced extensibility—without sacrificing expert business control. You can continue to optimize the digital experience that keeps your customers engaged and grows your business.
ONontechnical business users can easily manage many daily tasks. Drag-and-drop tools and other intuitive UI features make traditionally complex IT tasks accessible to any business user. Meanwhile, developers can continue to create experiences on a platform built with React, enabling them to work with the systems they know best.
Leverage unified admin tools, simplifying management and consolidating activities into a single interface. Oracle Commerce features different “studios” for developers and business users, with a drag-and-drop UI that makes it easier to complete everyday tasks.
The API and webhooks framework allow for faster, cheaper, less-complex integrations to Oracle, third-party, and homegrown solutions. Oracle Commerce features an adapter for Oracle Integration Cloud (OIC) for drag-and-drop integrations and data mapping between Oracle and third-party applications.
Deliver complete, self-service experiences on any channel for the increasingly self-sufficient buyer. Give customers the flexibility they want to explore and complete transactions on their own, while still giving them access to a rep if they so choose.
Give self-service buyers the same intuitive tools that sales teams rely on with a CPQ solution integrated directly into the commerce experience. By giving customers the tools they need to navigate complex purchasing and configurations, your sales team can focus on high-value opportunities and efforts to grow the business.
Launch dynamic business models to better grow and stabilize your revenue with purchasing and ownership options that appeal to your customers. By enabling subscription management on self-service channels, customers can gain access to the features they need to create, monitor, and manage their orders and accounts.
Oracle Commerce is built entirely on Oracle Cloud Infrastructure (OCI), making it a full-stack solution that incorporates elements of security, governance, and Oracle Cloud applications in one ecommerce solution.
Designed to support mission-critical systems with consistent high performance, unmatched governance, and security controls, OCI makes Oracle the only true full-stack commerce technology vendor, all while maintaining a PCI-certified operational model.
Every Oracle Commerce customer gets a completely clean system, unlike many other cloud providers. This approach is possible because the entire system is owned by Oracle, which allows you to achieve performance gains and cost savings.
Oracle Commerce pushes automatic updates on a regular cadence to customer’s preproduction environments. Customers can access the most modern technology faster, minimizing the need to manage upgrades or invest heavily in order to deliver innovation.
The Oracle Cloud helps merchants to meet their goals faster by providing a platform for fast development and innovation while substantially reducing your infrastructure footprint and simplifying integrations.
Oracle is uniquely positioned to solve challenges for your customers, whether they’re one-time shoppers or long-term subscribers. The linkage of your commerce system to the rest of the enterprise helps ensure that payments are processed, orders are fulfilled, services are provisioned, and customer and order data is accurately captured and managed
OIC is a drag-and-drop environment for mapping and integrating multiple Oracle and third-party applications. OIC can help merchants dramatically reduce the time and cost of integrating applications and mapping/passing data.
Connect commerce with orchestrated marketing communications to send abandoned cart emails, make personalized suggestions, and complete user profile data.
Enable custom product configuration, asset-based ordering, and intuitive guided ordering and purchasing of complex goods.
Enhance content collaboration and streamline content creation and publication for commerce.
Customers want experiences that cater to their need for self-service. With Oracle Commerce, you can empower them to browse, build, and buy what they need quickly and efficiently. Give them the ownership they crave with self-service capabilities built directly in Oracle Commerce.
Explore Oracle CommerceCommerce is vital to your customer experience, but it can’t operate in a silo. Invest in front- to back-office integration with Oracle Commerce, Configure, Price, Quote, and ERP to elevate the buyer-seller relationship and deliver the right products to the right people.
Why integrating Commerce, ERP and CPQ unlocks opportunities (PDF)Ensure your commerce site can adapt to your customers and business’ needs. With an open and scalable platform that allows for multiple deployment options, your ability to innovate is only limited by your imagination.
The ecommerce solution built for B2B growthEnjoy a commerce solution hosted exclusively on Oracle Cloud. With automatic updates, access to countless extensions, and security and governance controls, your commerce solution comes with a peace of mind guarantee.
A second-generation cloud (PDF)Leading Brazilian food distributor fends off pandemic impact by digitizing a historically offline business with Oracle Commerce.
Learn why B2B and B2C companies use the ecommerce solution from Oracle to sell more (efficiently) and grow revenue.
Shad Stalians, Principal Product Manager, Oracle Advertising and CX
One of the most discussed and debated trends in digital commerce technology is the idea of using a headless architecture for ecommerce experiences. But what does it actually mean to go headless? What are the advantages and the challenges?
Read the blogFind best practices and useful resources that can help you make the most of your Advertising and CX products. Whether you’re a new customer or are looking for ways to optimize or expand your implementation, you can find what you need.
Oracle offers a wide range of documentation, videos, and tutorials that will help you learn more about Oracle Commerce. You'll find all of these resources and more in the Oracle Help Center.
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Cloud Customer Connect is Oracle's premier online cloud community. Specifically designed for peer collaboration, best practice sharing, and to provide needed tools for members so they can keep pace with product strategy. In addition, members are able to provide feedback on sales cloud, marketing cloud, and service cloud solutions—directly to Oracle development.
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Building a successful ecommerce business that grows your sales footprint and keeps your customers coming back is challenging. Knowing the best practices will help you build better buying experiences.