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Accelerate business growth and brand loyalty. Oracle CX Marketing (part of Oracle Cloud CX) is an integrated portfolio of digital marketing solutions that help B2B and B2C marketers use real-time intelligence and customer signals to deliver personalized experiences.
Oracle's a leader again in Forrester's latest assessment of top email marketing vendors. We believe Oracle is recognized for empowering marketers to understand each individual customer and respond to their unique needs.
Gartner again named Oracle a Leader in its Magic Quadrant for Multichannel Marketing Hubs. Find out where Oracle's benefits lie for B2C marketers.
Connect customer behaviors, transactions, and demographics across marketing, sales, service, and your back-office applications to create the next great experience for each individual.
Collect data from more places, apply intelligence at scale, and use insights to deliver personalized experiences in the moments that matter.
Empower marketers to use their intuition and creativity to orchestrate amazing B2B and B2C campaigns and irresistible customer experiences.
Oracle Eloqua's industry-leading marketing automation helps you create and execute brilliant B2B campaigns to drive engagement across each stage of the customer experience, from the simplest to the most sophisticated buying cycles.
Oracle Responsys makes it easy for B2C marketing teams to produce sophisticated cross-channel customer experiences that deliver value at the time of need to each individual based on their interests, preferences, and shopping habits.
Oracle Maxymiser’s advanced website testing and personalization solutions help marketers make data-driven decisions on websites and mobile apps; create seamless, connected customer experiences; and deliver higher marketing ROI.
Oracle Infinity is a data-streaming and digital analytics solution that harnesses big data and works in real time to collect, process, and deliver actionable customer intelligence at scale—with unlimited flexibility.
Oracle CX Audience provides a solution for large-scale audience segmentation, data management, and analytics as part of Oracle’s comprehensive cloud platform. Input simple or complex omnichannel data into CX Audience and get segmentation and analytics to help optimize marketing performance.
Oracle CrowdTwist helps brands create loyalty through the creation of customized and strategic engagement and reward programs. Gather and leverage valuable first-party data, add value and differentiation, drive purchase frequency, deepen customer relationships, and increase customer lifetime value.
Oracle CX Content helps you deliver consistent experiences across your CX applications and channels. Create personalized content faster and at scale with the power of AI.
Oracle CX Unity brings together online, offline, and third-party customer data sources to create a single, dynamic view of the customer. With built-in AI and machine learning (ML), CX Unity delivers timely intelligence across marketing, sales, and service.
With a data-first approach, Oracle helps marketing leaders deliver relevant, timely, and connected experiences to their customers wherever and however they choose to engage.
Understand how B2B marketers should address the challenges brought on by the Experience Economy and the path they're taking to improve their marketing success.Read the complete post
Recognize each customer across all their interactions with your brand so you can engage with them in a consistent and personalized way.
Improve customer engagement by delivering experiences that adapt in real time to the complexity and unpredictability of customer behaviors.
Harness the value of AI to engage with customers at the time that’s right for them, on their preferred channel, and with the right message, every time.
Break down marketing silos and connect with sales, service, and back-office applications to provide consistent experiences throughout the customer lifecycle.
Get up to speed on the latest release of B2B Marketing (Eloqua) and B2C Marketing (Responsys) and ensure that your upgrade is a success. Review the latest features, including capability overviews, business benefits, setup considerations, and usage tips.
Oracle University provides you with free training and certification you can rely on to ensure your organization’s success, all delivered in your choice of formats.
Cloud Customer Connect is Oracle's premier online cloud community—specifically designed to promote peer-to-peer collaboration and sharing of best practices, enable members to keep pace with product strategy, and provide a cloud solution feedback channel directly to Oracle development. Within this community, members benefit by leveraging the collective knowledge of Oracle Cloud customers and product experts.
Reach out to discover how Oracle CX can help you impress your customers and keep them coming back for more.
Learn how our CX ISV program puts you on the fast track to new business opportunities in the cloud.
Read or subscribe to discover marketing strategy, technology, and innovation news.
Talk to a member of our team about Oracle CX Marketing Cloud.