Press Release

Destination retailer, Event Network Taps Oracle Retail to Engage Customers Throughout Each Store

Mobile Point-of-Service arms store associates to better help customers get what they need throughout the store and checkout faster

Minneapolis, MN and Austin, TXJune 30, 2022
Event Network

Event Network is a leading operator of gift shops for aquariums, zoos, museums, science centers, botanical gardens, and other highly regarded cultural attractions. To better serve guests and these unique destinations, the company is upgrading its existing Oracle Retail Xstore Point-of-Service (POS) and adopting  Oracle Retail Xstore Office cloud services. With the mobile retail POS, dynamic currency conversion and a checkout process, store associates are better equipped to help assist guests throughout their shopping journey as they discover meaningful items and mementos to commemorate their visit.

“As visitors return to cultural destinations in droves, we are committed to delivering an optimal store experience and guest service excellence,” said Ryan Close, chief technology officer at Event Network. “We are happy to be working once again with Oracle Retail and BTM Global and gaining more efficient tools for our teams while creating a more feasible disaster recovery plan with Oracle Cloud.”

Event Network is transforming the customer in-store checkout experience, which includes upgrading its hardware, software, payment devices, and infrastructure. Following an exhaustive evaluation of vendors and point-of-service solutions, Event Network selected Oracle Retails Xstore Point-of-Service application for its complete functionality, open architecture, cloud capabilities and faster time to market. BTM Global led the upgrade to the latest version of the application, including implementation and integration work with third-party vendors. BTM Global is a premier provider of implementation and integration services for Oracle Retail solutions and a member of Oracle PartnerNetwork (OPN).

Recently, its first pilot store has successfully gone live. The roll-out will continue at select locations this summer during the busy travel season, followed by more than 100 locations in the fall. By adopting the Cloud, Event Network technical team created a scalable and accretive environment to support the business.

“Event Network works with their partners to provide high quality, meaningful guest services within each location they work with,” said Mike Webster, senior vice president and general manager of Oracle Retail. “Staying on the leading edge of technology plays a key role in delivering significant value to its partners’ businesses and customers. With Oracle Retail, Event Networks store associates will be able to engage with customers throughout the store to deliver excellent service and optimized store performance.”

“Retail leaders like Event Network are smart to prioritize digital transformation that drives customer delight and loyalty,” said Tom Schoen, CEO of BTM Global. “We are pleased to partner with the talented Event Network team on another Oracle Retail project that shapes a superior store experience.”

Contact Info

About Event Network

Event Network is one of the leading operator of gift shops for aquariums, zoos, botanical gardens, museums, and other highly regarded cultural attractions in North America. Their staff is dedicated to supporting their partners missions and enhancing their brands by delivering a world-class retail experience. Event Network is based in San Diego, California.

About BTM Global

BTM Global Consulting, LLC (“BTM Global”) is a premier provider of Oracle Retail, NetSuite, and Mavenlink solutions. It delivers solution consulting, implementation, integration, custom development, and support services for clients ranging from small businesses to some of the world’s most recognized brands. BTM Global approaches each project as a partnership that helps clients become more seamless, efficient, and profitable. Its reputable teams are made up of creative problem-solvers and proactive partners who address each project holistically, with an eye on efficiency and the client’s long-term success. For more information, visit

About Oracle

Oracle offers integrated suites of applications plus secure, autonomous infrastructure in the Oracle Cloud. For more information about Oracle (NYSE: ORCL), please visit us at

About Oracle Retail

Oracle provides retailers with a complete, open, and integrated suite of best-of-breed business applications, cloud services, and hardware that are engineered to work together and empower commerce. Leading fashion, grocery, and specialty retailers use Oracle solutions to anticipate market changes, simplify operations and inspire authentic brand interactions. For more information, visit our website at


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