Companies are embracing advanced technology to connect systems and create common data sources—leading to a higher level of customer experience maturity.
As we enter a new era of data policy, businesses of all sizes are adjusting to this new privacy law.
When you combine extreme analytics with natural language processing you get highly customised personal experiences.
Unlock the door to extreme analytics with Oracle Cloud technology so you can understand customer behaviour and anticipate needs.
Attend our event and stop thinking about AI, the Internet of Things, and blockchain as buzzwords or scary disruptive challenges you need to overcome. It’s time to get down to the practical, tangible, amazing things they can do for you right now.
Trend Micro have seen their marketing engagement rates increase by 63% since they began using Oracle Cloud, dramatically increasing their customer retention rates and creating deeper relationships.
Juniper Networks have gained insight and transformed their customer experience since they began using Oracle Cloud, bringing them closer to their customers and accelerating their business.
Tidebuy.com have seen increases in their email response rates, website traffic, and conversion rates since using Oracle Cloud, gaining deeper insight into customer preferences and requirements.
Hong Kong Arts Festival are using Oracle Marketing Cloud to attract more members to events that fit their interests, helping to enrich the lives of thousands in the city.
The role of chief data officer will involve integrating extreme analytics into an organisation’s business strategy.
When it comes to optimal customer experiences, data is king, so it’s vital that marketers understand how to get it right.
Businesses are finding ways to engage customers more effectively by removing silos and creating common data sources.