Break down data silos and gain the insights you need with the skills you already have by using a single SQL query to seamlessly access data stored in Hadoop, relational databases, and NoSQL stores and scale on any platform.
Analyze a variety of data by exploring and experimenting for more precise personalized interactions and quicker, more accurate anticipation of changing behavior and situations. Speed discoveries and next best action into operational activities.
Reduce data risks and extend information protection policies to Hadoop and NoSQL, including authentication, authorization, data traceability and audit controls while effortlessly streaming and processing big data.
Focus your efforts on creating valuable products and services for your customers rather than the technology that enables them. Take advantage of purpose-built applications with embedded analytics and data models such as customer experience, talent management, healthcare, and utilities.