Retail Planning and Optimization

Switch from a product-centric to customer-focused merchandise planning process. Define your assortment, placement, pricing, promotions, and product lifecycles to grow profitability with retail planning.

See retail planning and optimization in action

Your customers want individualized offers, consistent brand experiences, and compelling assortments

Increase profits with merchandise financial planning

Coordinate plans across multiple teams. Invest in the right inventory using science, actualized weekly sales, location views, and unconstrained forecasts.

Explore Retail Merchandise Financial Planning

Tap into assortment planning to meet the demand for fashion

Define and execute local assortments, improve traffic conversion into higher sales/margins, and increase customer satisfaction. Leverage advanced clustering and size profile optimization to ensure the right mix.

Explore Retail Assortment Planning

Develop localized assortment plans to maximize profits in grocery

Consolidate multiple data sources into an easy-to-consume format and gain actionable insights and recommendations to drive targeted customer-centric assortments.

Explore Retail Category Management

Make effective pricing decisions, minimize retail markdowns

Recommend the right prices to keep inventory moving. Use pricing as a lever for demand to maximize profits and sell through with targeted promotions, markdowns, and offers.

Explore Oracle Retail Lifecycle Pricing Optimization Cloud Service

“We chose Oracle to improve efficiency and increase productivity. Most importantly, this modernization allowed us to design a new planning process that places the customer at the center of our operations from the strategic vision through the planning to execution.”

Miha Rozman

Head of Controlling, Sportina

Build a profitable inventory mix with retail science

Use our embedded, retail-specific AI and machine learning to improve every aspect of merchandise planning, leveraging customer segment decision trees, demand transference analysis, size profile optimization, space allocation optimization, and planogram performance data.

Explore Retail Science Platform

Model and plan strategically across finance, HR, supply chain, and store operations

Understand the impact of strategic decisions across your bottom line, balance sheet, cash flow, and shareholder value before pushing them to your operational plan.

Explore Enterprise Performance Management

How our customers experience Oracle Retail

Explore more customer stories
Data science helps specialty retailer HomeChoice better plan and serve customers
Myer turbocharges merchandise, inventory, and planning processes with Oracle Retail technology
PEPCO creates a single, consolidated foundational infrastructure across its brands
Sportina uses Oracle Retail Planning and Optimization Suite to boost customer service
C&A modernizes Mexican operations across channels for up-to-date seasonal fashion collections

Find resources and more

Managing distressed inventory and proactive planning

Managing your way through nonproductive inventory and determine where and at what price to sell that inventory should be at the core of your post-pandemic strategy. How do you move inventory as quickly and as profitably as possible?

Leader in Retail Merchandising Assortment Planning

Oracle is recognized as a leader in two analyst retail planning reports based on its retail functional capabilities, best practices, and market understanding.

Discover how retailers everywhere are leveraging retail technology

Oracle's Retail Asset Community Knowledge (RACK) portal is a treasure trove of material ranging from Oracle Retail customer journeys to global event proceedings and the latest updates on Oracle Retail roadmaps.