Press Release

Rogers & Hollands Delivers Sparkling Customer Service with Oracle Cloud

Oldest and largest family-owned jeweler in the nation enhances customer experience and omnichannel capabilities with Oracle Retail solutions

Minneapolis, MN and Austin, TXSeptember 15, 2022

For more than a century, Rogers & Hollands has delivered unparalleled customer service to customers during their most special life moments. The family-owned and operated business has grown from one store to the largest multi-channel jewelry retailer in the US. To continue to provide its customers with the high-touch shopping experience the brand is known for, Rogers & Hollands recently implemented Oracle Retail Xstore Point-of-Service (POS). With the mobile retail POS systems throughout its stores, the jeweler has improved service efficiency and given its “rock” star associates access to each customer’s transaction history, wish lists, and preferences so they can provide more personalized guest interactions.

BTM Global, a premier provider of implementation and integration services for Oracle Retail solutions and a member of Oracle PartnerNetwork (OPN), led the implementation.

“For four generations, we have committed to creating a customer experience as high-quality and timeless as our product assortments,” says Brent Stern, Executive Vice President at Rogers & Hollands. “By using Oracle Retail cloud solutions, we can future-proof our omnichannel retail strategy and constantly innovate to ensure our customers are getting the experience that will keep them coming back. BTM Global was instrumental in helping us rapidly deploy the new mobile retail POS and driving quick wins to evolve our in-store guest experience.”

BTM Global will continue to support Rogers & Hollands with its upcoming initiatives to uplevel its loyalty programs, promotions, communications, and inventory management using Oracle Retail Customer Engagement Cloud Service and Oracle Retail Order Broker Cloud Service. With the modern Oracle Cloud for Retail platform, the brand can create an endless aisle to fulfill orders anywhere, anytime, and better serve customers with targeted, personalized offers.

“The Rogers & Hollands team is committed to leveraging the power of Xstore while smartly thinking about future efficiency and adaptability,” says Tom Schoen, chief executive officer of BTM Global. “We look forward to working together on the Oracle Retail projects ahead that will further optimize store performance and improve customer loyalty.”

“Shoppers trust Rogers & Holland’s revered associates for their expertise and personable approach,” says Mike Webster, senior vice president and general manager of Oracle Retail. “With complete mobility, greater inventory visibility, and a 360-degree view of customers, they will be able to deliver an even higher level of service and fulfill customer’s real-time needs across channels.”

Contact Info

About Rogers & Hollands

Rogers Enterprises is a 109 year old family owned business operating more than 73 jewelry stores in 11 states under the banners of Rogers & Hollands and Ashcroft & Oak. Today, the company is looking into 2023 and beyond with 4th generation of family involvement, keeping the tradition of a family-owned and operated business strong. They, along with countless others, continue to push our company forward in footprint and product assortment, helping people celebrate special moments along the way. We put the guest at the center of what we do and we embrace the importance of traditions & making memories.

About BTM Global

BTM Global Consulting, LLC (“BTM Global”) is a premier provider of Oracle Retail, NetSuite, and Mavenlink solutions. It delivers solution consulting, implementation, integration, custom development, and support services for clients ranging from small businesses to the world’s most recognized brands. BTM Global approaches each project as a partnership that helps clients become more seamless, efficient, and profitable. Its reputable teams are made up of creative problem-solvers and proactive partners who address each project holistically, with an eye on efficiency and the client’s long-term success. For more information, visit

About Oracle Retail

Oracle provides retailers with a complete, open, and integrated suite of best-of-breed business applications, cloud services, and hardware that are engineered to work together and empower commerce. Leading fashion, grocery, and specialty retailers use Oracle solutions to anticipate market changes, simplify operations and inspire authentic brand interactions. For more information, visit our website at

About Oracle

Oracle offers integrated suites of applications plus secure, autonomous infrastructure in the Oracle Cloud. For more information about Oracle (NYSE: ORCL), please visit us at


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