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Oracle Customer Success—Team Sportia AB
Team Sportia Increases Ecommerce Sales with Oracle SaaS
ShareWith Oracle Commerce Cloud, we increased our website’s availability to 100%, and boosted our performance, sales, and profitability. On Black Friday 2016, for example, we managed to improve sales by 800% compared to the year before.
Team Sportia Increases Black Friday Ecommerce Sales by 800% with Oracle
Team Sportia AB is one of Sweden’s largest sporting goods retail chains with around 80 stores throughout the country. Online, Team Sportia is represented by its franchising partner Aitrops Event AB. Ecommerce accounts for around 10 percent of the entire Team Sportia sales.
Business Challenge
- Replace the old ecommerce platform with a more robust solution that can handle large loads without suffering from bottlenecks and downtime, and does not give visitors bad shopping experiences because the website is sluggish
- Increase performance and sales by having an ecommerce site with high scalability and 100% availability
- Choose a solution that can handle the ecommerce site’s strong growth—which currently amounts to more than 100% every year, and is forecasted to continue at the same growth for the foreseeable future
- Empower the business to remain at the forefront of technological ecommerce developments
Results
- Increased the website’s availability to 100%, and improved sales substantially, for example, during peak trading on Black Friday 2016, sales grew 800% compared to the previous year
- Enabled a better user experience on a variety of desktop and mobile devices through a more user-friendly interface and automatic scalability, further enhancing sales
- Laid a stable foundation for the ecommerce site’s continuous growth—especially in the fields of cycling, running, swimming, and cross-country skiing—during the foreseeable future
- Made it possible for the business to constantly be at the forefront of technological ecommerce developments with continuous updates to the platform
We wanted the best solution in the market, and Oracle was the simple and natural choice. Oracle Commerce Cloud, together with Oracle’s CX portfolio, provides the full functionality that is needed when you are running an ecommerce site.
About Team Sportia AB
Headquarters
Borås, Sweden
Partners
“Lodon has been an essential partner in the process, both from a strategic and a technical point of view. Lodon’s expertise helped us with the implementation and continues to help us in daily operation.” – Johan Westerlund, CXO, Aitrops Event.