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Oracle Service Cloud enabled us to provide superior customer service, launch better campaigns, and monitor our activities on an integrated omni-channel cloud platform. We have saved time, effort, money, and can focus more on giving parents the support they need for their baby’s nutrition.
Nestlé BabyNes is a startup of the Nutrition division of Nestlé, the world’s largest food company. Nestlé created BabyNes based on breast milk. BabyNes consists of a high-tech machine and a range of completely new baby nutrition formulas that are suitable for children up to 3 years of age. BabyNes also offers different services that provide parents with all information they need.
After launching in Switzerland in 2011 and France in 2012, Nestlé BabyNes has rapidly expanded internationally, introducing the system in China, Hong Kong, and the United States. This expansion fueled the need for a centralized, multilingual customer management platform, fully integrated with BabyNes’ internal systems to provide a comprehensive and coherent service to consumers regardless of location or language spoken.
BabyNes considered solutions from several vendors, including some already used by other Nestlé divisions. After an exhaustive comparison of solutions including proofs of concept, it became clear that Oracle Service Cloud had the flexibility to meet all of BabyNes’s needs.
From a corporate perspective, we should have used an existing solution. Yet none of those systems was capable of meeting our needs the way that Oracle Service Cloud does, for example concerning the unique customer relationships we develop. Oracle was superior in all key aspects for BabyNes, including flexibility, native features, and integration.
Nestlé BabyNes (Nestlé S.A.), part of Nestlé Nutrition, was launched in 2011 in Switzerland. BabyNes offers a state-of-the-art machine and patented technology that allows consumers to prepare a correctly-dosed and hygienic bottle for infants and young children up to the age of three years. BabyNes leverages the power, prestige, and shared services of Nestlé to deliver a high-quality service for parents and expectant mothers.