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Extend Continuity of Experience Across Channels and Communities

Why Are We Building This?
Any analytics product must deliver an experience that allows you to get the information you need, when you need it, regardless of channel—desktop, mobile, or another application. Analytics should seamlessly fit into the way you work, not force you to work differently based on how the analytics product operates.

What is experience continuity?

Most analysts and consumers don’t consciously say, “I am doing analytics today.” They expect their analytics experience to be an inherent part of what they do, on an ongoing basis. The following is a typical example of a seamless analytics user experience that fits the way people work.

  • On the way into the office in the morning, you review Oracle Analytics data on your mobile phone. The information is automatically delivered to you based on your preferences. You do some light analysis and then put it aside for later.
  • When you arrive at the office, you open your laptop and the context of your earlier analysis on mobile can be picked up using the web interface—right where you left off. You continue with your analysis at your desk.
  • During the day, you share insights with your coworkers. You can hand off your analysis to someone else, who can then explore the data further, closing the analytics loop.

How does this benefit you, the customer?

To make informed decisions, every organization needs analytics. But to be truly effective, these analytics tools must work within—and across—interfaces to create a seamless experience that fits the way you work—personally and within your workgroup.

Safe Harbor

The preceding is intended to outline our general product direction. It is intended for informational purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, timing, and pricing of any features or functionality described for Oracle’s products may change and remains at the sole discretion of Oracle Corporation.