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Oracle Retail Customer Engagement Cloud Services

  • The customer dashboard provides fast access to the extensive customer profile including, demographics, purchase activity, promotion response history, and segment membership.

  • The promotion wizard enables retailers to define and deliver a wide variety of promotional concepts, tie redemption to single or multi-use coupons and target the offers exclusively to selected audiences, to maximize return on investment.

Oracle Retail Customer Engagement Cloud Services

Drive Incremental Revenue and Profitability

  • Fully integrated suite of modules for effective management of all aspects of direct commerce
  • Flexible framework for capturing, organizing, and analyzing customer information and purchase behavior
  • Highly configurable, user-friendly tool that allows business users to define, analyze, and target customers who share common characteristics
  • Comprehensive application set for designing, executing, and analyzing a broad array of retail promotional offers and events
  • Wide variety of configurable, points-based loyalty programs to engage customers
  • Quick reference scorecards and in-depth analysis using a number of predefined reports to assess promotion effectiveness

Related Resources

  • Oracle Retail Loyalty and Awards Cloud Service (PDF)

    Configure loyalty and stored-value program management capabilities to identify, reward, and retain loyal customers. Increase customers' lifetime value to help accelerate revenue growth.

  • Oracle Retail Stores and Commerce Learning Subscription

    Maximize your retail stores and commerce solution investment with our 24/7 modern learning experience. Engage with digital training to enhance your knowledge, understanding, and day-to-day activities on Oracle Retail Stores and Commerce solutions.

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