Opower customer engagement solutions apply AI and behavioral science to accelerate decarbonization goals by getting the attention of busy utility customers, personally connecting with them, and motivating them to act at scale.
IDC names Oracle a Leader in utility customer engagement.
More than 150 utilities have deployed Opower engagement products to meet their demand-side targets, digitally self-serve, maximize advanced metering infrastructure (AMI) investments, promote new programs and services, and increase customer satisfaction.
Flexible deployment options—including widgets embedded directly into utility websites, seamless single sign-on pages, and APIs—give utilities unparalleled abilities to reach customers where they are.
Allows customers to gauge their energy consumption against similar homes.
Shows customers their projected usage and/or cost for the current billing period, and benchmarks current bills against previous ones.
Drive deeper engagement with customers about their energy use by promoting and making it easy to complete a home energy audit.
Helps customers visualize and explore their energy behavior, trends, and costs with appealing graphics and revealing insights.
A comprehensive library of energy-saving tips, personalized for customers, show the best recommendations for their homes.
Leverage a dynamic segmentation tool to target program promotions, deliver timely announcements, and drive important web actions.
Identify customers trending towards a high bill and automatically send alerts with personalized energy insights, energy efficiency tips, and program promotions to help them save.
Powered by smart meter data, Opower weekly updates surface additional insights, such as day-by-day energy benchmarking—helping customers answer billing questions without contacting the call center.
Paper and digital reports educate customers about new rates and proactively inform them what rate plan is best based on personalized analysis of past energy use.
Provides an overview of options and personalized cost forecasts for different rate plans. Customers complete a simple questionnaire and look at how changing energy habits would impact the costs for each plan.
Powered by Agentis, Opower engagement products for small-to-medium businesses (SMBs) and commercial customers provide personalized experiences, deliver targeted marketing, and increase adoption of digital experiences and programs.
Sacramento Municipal Utility District (SMUD) uses Opower DSS-EM in its mobile app to ensure a seamless web experience and to strengthen customer relationships.
Digitally engaged utility customers share more information, participate in more programs, and are more satisfied.
Achieve measurable customer value from AMI deployments by driving cost savings and managing demand peaks at scale.
Derive actionable insights, such as customer load archetypes, appliance-level usage disaggregation, and electric vehicle (EV) detection.
Raise customer satisfaction scores an average of 5 to 8%.
Paul McDonald, Senior Director, Opower Product Strategy
Digital engagement allows utilities to tap into the customer data they have to deliver a better overall experience.
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