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Oracle Eloqua’s marketing automation platform brings marketing and sales closer together, allowing for unified buyer intelligence to identify, prioritize, and track high-valued opportunities across the engagement cycle. The ability to deploy detailed information about a prospect—including web activity, email opens, form submits, and social activity—provides sales with a more complete and prioritized picture of the potential opportunities and buyer interests.
Align marketing and sales to deliver highly targeted, data driven driven account based experiences at scale.