Oracle Autonomous Database and Oracle Analytics work together to create a modern solution for business that is simple, repeatable, and fast, combining the best elements of analytics with powerful autonomous data services. With Oracle's technology, roadblocks are eliminated, key data is connected into a single source of truth, and unlocking highly actionable insights is faster than ever before.
Data comes from everywhere—various departments, third-party information, Internet of Things (IoT) applications, and many more sources. This solution streamlines data processing to unlock the true value of analyzing all data, uncovering relevant insights to make informed, data-driven decisions.
With this solution, data is consolidated into a single source of truth, resulting in completely trustworthy analytics insights and results. When propagated to other departments, parties, or applications, Oracle Analytics creates consistency and accuracy with a unified view of data, metrics, and insights.
All steps in your data workflow are optimized. Data and analytics processes are faster. Built-in capabilities, such as machine learning, accelerate model building. Efficiency is optimized, with end-to-end process improvement—from data to insight to decisions.
What does all that data really mean? Dig deeper behind the numbers with powerful insights provided by Oracle Analytics. Augmented analytics use tools, such as embedded AI and machine learning, to process data faster and uncover hidden patterns, resulting in more impactful insights.
How does Oracle's technology give you greater control over your data? It impacts all levels: security, organization, preparation, and analysis. Learn how Oracle Autonomous Database and Oracle Analytics improve the business through data-driven decisions.
Numbers are everywhere—which means that data can have a significant impact on just about any line of business. Whether it’s for sales, human resources, or any other part of your organization, data and analytics tell the story behind the decisions, delivering a new level of insight for optimizing your business.
Which customers are more likely to respond to an email campaign? What the last campaign’s ROI? More and more marketing departments are trying to better understand how their programs affect the business at large. With AI and machine learning powering analysis, it’s possible to use data to drive strategic marketing decisions.
What actually drives employee decisions regarding their career? More and more HR leaders are trying to better understand how their programs affect the business at large. With the right analytical capabilities, HR leaders are able to quantify and predict outcomes, understand recruitment channels, and review employee decisions en masse.
What is the critical moment that converts a lead to a sale? In-depth analytics can break down the sales cycle, taking in all of the different variables that lead to a purchase. Price, availability, geography, season, and other factors can be the turning point on the customer journey—and analytics offer the tool to decipher that key moment.
How can you increase your profit margins? Finance works with every department, be it HR or sales. That means that innovation is always key, especially as finance departments face larger volumes of data. With analytics, it’s possible to bring finance into the future with predictive modeling, detailed analysis, and insights from machine learning.