Marketing Orchestration: Multi-Stage Programs That Transform the Customer Experience
Oracle Cross-Channel Marketing Program helps provide a sustainable customer experience.
Nearly everyone has a mobile phone and many are smartphones. Developing a mobile marketing strategy is essential. Learn the five key things you need to know about Mobile Marketing.Download
Forrester’s 75-criteria evaluation of lead-to-revenue automation platform vendors identified, researched, analyzed, and scored the most significant solution providers and detailed the findings.Download
One Brand engaged stakeholders online across a number of channels using a re-permissioning strategy.View Case Study
Dollar Thrifty took advantage of relationship retargeting to get people who make a reservation to actually show up.View Case Study
"Now we use customer data and behavior to target display ads and deliver them when the customer is in the market. This aligns display with our contact strategy and our relationship marketing programs, and makes it easier to optimize.”Marketing Leader, Dollar Thrifty Automotive Group
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