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Tame the Complexity of Digital Marketing!

Simplify with One Platform to Connect Audience Data, Marketing Apps, and Media

What if you could connect with just the marketing data you need? What if you could orchestrate customer interactions across any channel from one place? What if you could have technology that marketers love to use, but that IT actually trusts?

 
The Oracle Marketing Cloud helps the marketer connect data across the marketing ecosystem to an individual customer, orchestrate a relevant experience, and analyze the performance of their efforts.
 
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PRODUCT OFFERINGS

Marketing Simplicity. Customer Centricity. Enterprise Readiness.

It’s hard to create an amazing customer experience until you get the marketer experience right. That’s why the Oracle Marketing Cloud removes the complexity of digital marketing by providing a foundation for teams to connect their marketing data, centrally orchestrate cross-channel interactions, engage the right audience, and analyze performance. The Oracle Marketing Cloud features six simple, but powerful, solutions:

 
 

INDUSTRY MARKETING

We Speak Your Language

Leading brands use our proven marketing platform and team of experts to achieve success at the enterprise level. We speak your language so your team can get started fast, translate campaigns into revenue, and achieve immediate success based on real-world customers, best-in-class processes, and successful campaigns.

 
 

CUSTOMER STORIES

Success Stories
Retail
CrewClothing

Crew Clothing Uses Segmentation and Re-Engagement to Boost Conversions

Crew Clothing needed to take advantage of a strong brand reputation and reward loyal customers.

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Technology
Juniper Networks

Juniper Networks Achieves Marketing Visibility with Oracle

Juniper Networks uses Oracle Marketing Cloud to create a streamlined and consistent customer experience with closed loop reporting and visibility across multi-touch campaigns from MQLs and pipeline to revenue for this global networking company.

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Travel
JetBlue Airways

JetBlue Airways Elevates Customer Experience with Oracle

JetBlue Airways elevates the customer experience by integrating marketing with IT to ditch traditional campaign tactics for more individualized messaging.

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RESOURCES

White Paper
Oracle Named a Leader in Enterprise Marketing Software Suites 2016

The Forrester Wave™: Enterprise Marketing Software Suites, Q2 2016

This Forrester Wave reports on Enterprise Marketing Software Suites with an evaluation of the nine providers that matter most and how they stack up.

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Guide
Marketing Automation Simplified

Marketing Automation Simplified

Successful email marketing, demand generation, and lead management processes hinge on marketing automation — a modern strategy aligned to buyer needs across all phases of the buying process.

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White Paper
Oracle Named A Leader in 2016 Gartner Magic Quadrant for Digital Marketing Hubs

Gartner Positions Oracle in Leaders Quadrant

Gartner, Inc. has named Oracle as a Leader in its 2016 “Magic Quadrant for Digital Marketing Hubs.” Gartner’s Magic Quadrant reports position vendors within a particular quadrant based on their completeness of vision and ability to execute.

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