News and Opinion

Can Oracle Service Cloud Help Solve a Midwife Crisis?

01/29/19

Western Sussex’s Family Assist leverages Oracle Service Cloud to deliver a self-service resource that allows expecting families to ask questions and seek advice during pregnancy and as the child grows.

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Electronics Company Chooses Integrated CRM for All CX Needs

01/24/19

Schenck Process, a growing global industrial engineering and tech company, decided to invest in Oracle Customer Experience Cloud products (instead of Salesforce) to integrate its CRM functionality and better focus on the customer experience.

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Customer Platform Helps Panasonic Crush Europe’s Rugged Device Sector

01/23/19

With a common platform, Panasonic can align its marketing, sales, and service teams to close more net new business and proactively uncover sales opportunities.

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3 Surprising Retail Trends That Emerged from NRF’s Big Sky

01/23/19

ADWEEK interviewed Oracle’s Katrina Gosek, senior director of product management for Fusion CX strategy, who emphasized that personalization and customer experience are still key, while the hype around voice commerce is only rising.

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NRF 2019: Retailers Harness Data to Better Personalize Customer Experience

01/15/19

Oracle’s Katrina Gosek, senior director of product management for Fusion CX strategy, discusses why, when choosing a technology infrastructure, businesses should carefully weigh the appropriate data mix needed to meet their goals.

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NRF 2019: What’s the Most Impactful Technology in Retail in 2019?

01/15/19

BizTech Magazine spoke with Oracle’s Katrina Gosek, senior director of product management for Fusion CX strategy, who noted that smart speakers and the rise of conversational commerce is the most impactful retail technology she expects to see in 2019.

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Seen and Heard: National Retail Federation Big Show 2019

01/15/19

At NRF 2019, Oracle’s Bob Meixner, director of outbound product management for Fusion CX strategy, asserts that younger employees, accustomed to certain levels of technology, will be unlikely to stay with an organization utilizing outdated tools.

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Oracle Commerce Cloud Solution Adopted by Things Remembered

01/11/19

Retailer Things Remembered recently selected Oracle Commerce Cloud to improve its business and bolster customer engagement with an enhanced online and in-store experience.

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Laura Ashley Streamlines Omnichannel Customization

01/11/19

With franchisees in 29 territories internationally, Laura Ashley is leveraging Oracle Commerce Cloud to enable customers around the globe to create and purchase made-to-order products online.

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Cities Move 311 Systems to the Cloud, Improve Citizen Services

01/11/19

StateTech Magazine highlights the city of San Jose (California), an Oracle Service Cloud customer, and its innovative 311 use case and front door services.

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What’s the Next Big Thing in CX?

01/08/19

As emerging disruptive technologies like IoT, robotic automation, AI, and more are poised to change the way businesses and consumers interact, today’s CX environment continues to evolve thanks to the introduction of new ways for companies to engage their target market.

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The Cost of Customer Service Software—Cloud versus On Premises

01/07/19

SmarterCX weighs in on different styles of customer service technologies and the pros and cons of on premises and cloud.

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4 Key Innovations That Made a Splash in 2018

12/26/18

SmarterCX looks back at 2018’s biggest innovations, as chatbots took customer service to the next level and machine learning helped brands work smarter.

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In an Experience Economy, You Are Competing with Every Company

12/19/18

Which-50 interviews Oracle’s Jeff Wartgow, senior director of product management for Fusion CX strategy, on how to succeed in the experience economy where brands not only compete in their respective verticals but also engage with the consumer market on any given day.

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Subscription Services Are Coming to an Industry Near You

12/04/18

Shifting from selling one-off products to selling products as subscriptions presents vast opportunities for companies if they can address the pricing, billing, monitoring, revenue management, and other monetization systems that support such complex selling models.

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Oracle CX Unity Looks Like a Real Customer Data Platform

11/26/18

Highlighting Oracle Cloud Applications, CustomerThink praised Oracle CX Unity as a unified persistent customer database accessible by other systems, with machine learning to boot.

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Oracle Is Named a Leader in Forrester’s Latest CRM Suites Evaluation

11/08/18

Oracle is top ranked in its current offering category, receiving the highest possible scores in the sales force automation, configure price quote, marketing automation, customer service, and field service criteria.

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Oracle Launches a “CDP-Plus” for Its Cloud Platforms

10/22/18

Oracle CX Unity provides the first single customer profile across the company's platforms, plus adds intelligence for utilizing the data.

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City of Albuquerque Hires Alexa to Help with Service Requests from Residents

10/05/18

ZDNet interviews the City of Albuquerque, an Oracle Service Cloud customer, on their award-winning and innovative approach of integrating Alexa into their 311 Contact Center strategy.

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Empowering the Next Generation of Field Service Technicians with Augmented Reality

09/25/18

Oracle Senior Product Manager John Ranalli discusses how augmented reality will soon play an important role in training the next generation of tech-savvy field technicians.

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Future of Customer Experience

09/06/18

CXOTalk’s Michael Krigsman interviews Des Cahill, head CX evangelist at Oracle, on how companies can improve their customer experience to meet evolving consumer expectations.

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Worldwide Customer Service Takes Cultural Sensitivity

07/01/18

destinationCRM interviews Oracle’s Daniel Foppen, senior principal product manager, Fusion CX Strategy. He advises global companies to adopt an integrated and agile customer service platform. The results include various business benefits and consistent customer experiences.

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Albuquerque Amazon Alexa Skill Takes Heat Off Call Center

05/25/18

The City of Albuquerque, an Oracle Service Cloud customer, aims to improve citizen services and reduce call center volumes by integrating Alexa into its service strategy.

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Fanatics Aims to Speed Up its Customer Service Response Time

04/19/18

Fanatics, a sporting goods etailer, expands its use of Oracle CX products to improve contact center efficiencies.

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