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Social-Marketing

Social Marketing

Simplify Social Marketing

Execute a Marketing Strategy that Drives Social Traffic & Enhances Brand Awareness

Oracle Social Marketing provides the most powerful and comprehensive social tools to listen to social conversations, engage with customers, publish relevant content, and analyze social data to drive revenue, and align social messaging with other marketing programs.  Only Oracle offers Latent Semantic Analysis (LSA), an advanced technology that cuts through the noise to expose contextual meaning, enabling marketers to deliver informed content and grow highly engaged audiences.
 
 
 
 

One Integrated Platform Seamlessly Integrates Listening, Engagement, Publishing, & Analytics for Social Marketing

Oracle Social Marketing provides marketers with the most comprehensive social tools to listen to social conversations, engage with customers, publish relevant content, and analyze social data to drive revenue and align social messaging with other marketing programs. By unifying social data and engagement in one platform, marketers can optimize their social resources while empowering their teams to react.
 
Guide
social-media-marketing

The Guide to Social Media Marketing

Make great social marketing strides in this digital world. Read how to listen, engage, publish, and analyze as part of your orchestrated and integrated marketing machine.

Download

CUSTOMER STORIES

Success Stories
Retail
Lojas Colombo

Lojas Colombo Uses Marketing Automation to Boost Online Sales

After being dominant in Southern Brazil for more than 50 years, retailer Lojas Colombo wanted a partner to help them implement a marketing automation lifecycle program that would help expand its presence in the region.

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Manufacturing
Eaton

Eaton Drives Pipeline Through Unique End User Engagement & Progressive Profiling

The marketing team for Eaton’s electrical sector business group created a unique awareness campaign aimed at IT professionals which enabled them to progressively profile prospective customers and truly understand the challenges they face every day.

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“I would definitely recommend the Oracle Marketing Cloud. The tool is very robust. It’s very easy to use. It’s got a fantastic reporting functionality.”

Natya Padman | Manager Business Communications, Canon Australia

RESOURCES

Infographic
Modern-Marketers-Feeling-the-Social-Relationship-ig

Modern Marketers Feeling the Social Relationship

Social Media Today and Oracle Marketing Cloud created a survey that asked 175 marketers about goals, roles, and channels regarding social. See the numbers behind the findings.

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White Paper
sirius-social-media-intelligence-2015-wp

Social Media Intelligence 2015

This SiriusView compares leading vendors within the b-to-b social media intelligence (SMI) space. Get the full report here.

Download
Guide
social-media-marketing

The Guide to Social Media Marketing

Make great social marketing strides in this digital world. Read how to listen, engage, publish, and analyze as part of your orchestrated and integrated marketing machine.

Download