Make your customers feel like you know what makes them tick—that you have a deep connection with them and that you care. Using data as a service (DaaS), we’ll make it happen by connecting you to the right customers, making every interaction personal, and measuring effectiveness to prove success.
A typical consumer can have more than eight digital identities across mobile, desktop, browsers, and apps. This creates a fragmentation challenge and can lead to wasted media spend and a disjointed customer experience. The Oracle ID Graph helps marketers solve these challenges by helping make more meaningful connections with consumers across all of their devices and media environments at scale.